Supermarket Perimeter - December 2021 - 50

Seafood
Crustaceans
BY ANDY NELSON
GLOBAL SUPPLY CHAIN ISSUES are affecting supplies of some
crustaceans sold in US grocery stores, and driving some prices up, but
consumers seem willing to pay extra for their " must have " shrimp, crab,
lobster and other products.
Bensenville, Ill.-based Fortune Fish & Gourmet expects to have a full
line of crustacean offerings this holiday season, though things are a little
different this year due to the supply chain issues, said Keane Amdahl, a
Fortune marketing director.
" Red king crab availability is very tight, so look for more snow crab
or even golden king crab in its place, " he said. " With the holidays
approaching, be mindful of supply issues and be open to some new
ideas or items if availability is tight on specific items. There's a lot of
great stuff out there. "
Shellfish is a popular seafood category, and it continues to especially
popular around the holiday times, Amdahl said. Crab, lobster, shrimp,
and oysters all play a big role in celebratory traditions, and it's " always
fun to be a part of that, " he said.
The supply crunch means that availability on certain items will
continue to be a lot tighter, driving prices up, Amdahl said. But so far,
consumers have been fairly accepting of that fact.
50 - DECEMBER 2021
" Because these are largely celebration items right now, people are
okay spending a little more to try and treat themselves and their friends
and families for the holidays, " he said.
Shrimp is far and away the best-selling seafood item in the United
States, and Amdahl doesn't see that changing anytime soon.
Among the highlights in the shrimp category for Fortune is a
needle-deveined cooked 16/20 cocktail shrimp product, sold under the
company's Coastal Seafoods brand.
" People absolutely love it, " Amdahl said. " All too often, pre-cooked
shrimp doesn't have a lot of flavor, but these are so clean and flavorful
that they really are a treat. "
Another seasonal favorite for Fortune's customers is stone crab, and
the company expects continued strong demand for that.
Holidays or no holidays, demand for all kinds of crustaceans
continues to go up, and their status as higher-end products should
help to insulate them from customer and consumer sticker shock,
Amdahl said.
" People love their crustaceans, and most seem to understand there's
a premium on some of these items right now, but so far that hasn't
been a massive deterrent. The perception is that these items are
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Supermarket Perimeter - December 2021

Table of Contents for the Digital Edition of Supermarket Perimeter - December 2021

Supermarket Perimeter - December 2021 - Intro
Supermarket Perimeter - December 2021 - 1
Supermarket Perimeter - December 2021 - 2
Supermarket Perimeter - December 2021 - 3
Supermarket Perimeter - December 2021 - 4
Supermarket Perimeter - December 2021 - 5
Supermarket Perimeter - December 2021 - 6
Supermarket Perimeter - December 2021 - 7
Supermarket Perimeter - December 2021 - 8
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Supermarket Perimeter - December 2021 - 10
Supermarket Perimeter - December 2021 - 11
Supermarket Perimeter - December 2021 - 12
Supermarket Perimeter - December 2021 - 13
Supermarket Perimeter - December 2021 - 14
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Supermarket Perimeter - December 2021 - 18
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