Supermarket Perimeter - August 2019 - 22

Bakery: A to Z

is for Upscale Packaging.
Consumers throughout
the store demand packaging that's designed to protect, provide
easy carrying and ensure safety while
enhancing convenience and appeal.
Uniquely shaped sizes and containers, hangables and single-use options
are recent innovations. Feature-rich
solutions can add to a brand's perceived
value and extend brand recognition
beyond point of purchase.

is for Value. Lawrence Foods,
Elk Grove Village, Illinois, is
a manufacturer of premium
bakery ingredients such as crème ﬁllings, dry mixes, fondant, fruit ﬁllings and
glazes, icings and nutrition bar components. The company's Pantry Utility program teams with foodservice operators
to create value-added SKUs to help turn
inventory and create signature styles.

is for Waste Reduction.
Quality packaging can
enhance display options
and help extend the life of a product,
reducing unnecessary waste. Inline
Plastics, Shelton, Connecticut, produces
Essentials Surelock for use in the bakery.
The label friendly, single-piece clamshell
is made of 100% recyclable DPET and is
secure, stackable and easy to open and
reseal.

is for Crossover Products.
Bourbon
pecan pie, Moscow mule
cupcakes, cornbread
with Everything seasoning,
Smore's brownies and dulce de leche
donuts are offering consumers new
twists on traditional favorites and more
reasons to make repeat visits to the
instore bakery to see what's new.

11180 Southland Rd., Cincinnati, OH | 513.851.6900 | MagnaMixer.com

High Speed Dough Mixer
Magna mixers are designed to give you complete mixing control over
a wide range of food products, and can hold capacities up to 4000lbs
of finished product.
SPECIALTY DOUGH DEVELOPMENT AND
THOROUGH MIXERS
Adjustable rollers and correct proportioning of
dimensions and shapes between agitators and
bowls give selective kneading action that is not
obtainable with concentric type bowls.

MAINTENANCE
Has centralized lubrication and easy access to
all mechanical parts to reduce maintenance
time and lowers bakery cost.

22 - AUGUST 2019

MAXIMUM SANITATION
Has a "wash-under" base and the
sanitary UHMW seals are easily
accessible to assure ultimate mixer
sanitation.

COOLING JACKETS
All mixer bowls can be fitted with
liquid cooling or refrigerant direct
expansion jackets.

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is for Youthful Demographic.
Use of authenticity, transparency and creativity is a smart
way to attract millennials and Gen Z
to the instore bakery, according to IRI.
Bakeries can employ marketing to tell
the story of the ingredients, where the
products are produced and highlight who
is making the products.

is for Zero-waste Initiatives.
Mintel cites sustainability as a
forward-trend with the ability to
span the product lifestyle. This includes
a 360-degree approach to prolonging the
use of resources using recycled materials
and incentivizing recycling. New packaging options look to reduce or eliminate
the use of BPA, perﬂuorinated compounds (PFCs), expanded polystyrene,
styrene, plastics, heavy metals, butylated
hydroxytoluene (BHT), propylene and
glycol for more eco-friendly options.

http://www.MagnaMixer.com http://www.supermarketperimeter.com

Supermarket Perimeter - August 2019

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