Supermarket Perimeter - December 2022 - 35

Ithaca Squeeze as a school
snack. Now with the use of
sunflower seeds, Ithaca Squeeze
offers more protein per serving.
Squeeze it on your favorite
crackers, chips, and veggies, or
eat it straight up to make lunch
boxes, or even office snacking,
more enjoyable and filling! "
The three available flavors a
Plain, Beet and Red Pepper.
FRESH CRAVINGS
In June, Phoenix-based Fresh
Cravings launched 17-ounce
family-sized hummus containers
at Walmart for consumer
convenience.
" Our hope is that this new,
larger size will make it easier for
families to 'Crave Goodness,'
and enjoy more of Fresh
Cravings' most beloved hummus
flavors, together, " said Jay
Whitney, chief marketing officer
at FoodStory Brands.
In July, Fresh Cravings
The new flavors are being
launched a line of creamy, dairybased
dips and added new salsa
flavors to its current line.
The two creamy dip flavors
are Kale Artichoke and Poblano
Street Corn, and the new
salsa flavors are Triple Pepper
(perfect for delis highlighting
different spice levels in their
salsas) and Peach Mango.
" We are excited to add these
four new items into Fresh Cravings'
family of products, " Whitney
said. " In addition to the distinctive
flavors these new products provide,
our expansion into dairy-based
dips reflects our commitment
to provide snack-lovers with
thoughtfully curated recipes and
affordably priced products. "
In October, Fresh Cravings
added new hummus flavors to
its portfolio. They are Jalapeño
Cilantro, Lemon Garlic and
Mediterranean.
added to the line that already
includes a variety of unique
flavors like Honey Jalapeño,
Everything Bagel, Roasted Red
Pepper, Roasted Garlic, Spicy
Red Pepper and Classic.
" Our team's driving force is
to find ways to deliver surprise
and delight to our customers
and to invite them to embrace
new innovations and unexpected
flavors, " Whitney said. " We are
proud to bring these three new
flavors forward, always with the
goal of offering elevated fresh
snacking options, made with
high-quality ingredients, to
consumers across the country. "
Also in October, Fresh
Cravings launched a promotion
called " Dips & Sips Wine
Wednesday. "
The company partnered with
Sarah Tracey, sommelier and
founder of New York-based The
Lush Life, to create videos on
Instagram showcasing wine and
other food pairings with Fresh
Cravings products with the
hashtag #SipWithUs. Shopping
lists were posted for consumers
a few days before the videos
were released so that consumers
could follow along at home.
The four different videos
featured the following
seasonal themes:
* Oct. 12: On Wednesdays We
Drink Pink - Appetizers to
pair with Rosé - no longer
just a 'Summer Water' wine
* Oct. 26: Wine & Spooky
Charcuterie - Halloweenthemed
dip pairings with
spooky decor
* Nov. 9: Dips, Sips &
Literature - Book picks for a
cozy winter day, to accompany
your drink and dip pairings,
and recipes to elevate your
book club gatherings
* Dec 7: Progressive Pairings
with Red and White Wines for
the Holiday Season - How
to mix both types of varietals
with snacks for various types
of holiday parties
" Dips & Sips is our way of
showing our customers unique
ways to integrate Fresh Cravings
into any occasion, whether
snacking at home or gathering
with friends and family, "
Whitney said. " Sommelier Sarah
Tracey brings the credibility
and brilliant pairings to help us
transform your 'wine and cheese'
night in to 'Dips & Sips' night. "
This marketing campaign
is a great example of crossmerchandising
opportunities
for retailers and how instore
delis can be creative with
product displays and how they
communicate messages to
consumers.
supermarketperimeter.com
DECEMBER 2022 - 35
http://www.supermarketperimeter.com

Supermarket Perimeter - December 2022

Table of Contents for the Digital Edition of Supermarket Perimeter - December 2022

Supermarket Perimeter - December 2022 - Intro
Supermarket Perimeter - December 2022 - 1
Supermarket Perimeter - December 2022 - 2
Supermarket Perimeter - December 2022 - 3
Supermarket Perimeter - December 2022 - 4
Supermarket Perimeter - December 2022 - 5
Supermarket Perimeter - December 2022 - 6
Supermarket Perimeter - December 2022 - 7
Supermarket Perimeter - December 2022 - 8
Supermarket Perimeter - December 2022 - 9
Supermarket Perimeter - December 2022 - 10
Supermarket Perimeter - December 2022 - 11
Supermarket Perimeter - December 2022 - 12
Supermarket Perimeter - December 2022 - 13
Supermarket Perimeter - December 2022 - 14
Supermarket Perimeter - December 2022 - 15
Supermarket Perimeter - December 2022 - 16
Supermarket Perimeter - December 2022 - 17
Supermarket Perimeter - December 2022 - 18
Supermarket Perimeter - December 2022 - 19
Supermarket Perimeter - December 2022 - 20
Supermarket Perimeter - December 2022 - 21
Supermarket Perimeter - December 2022 - 22
Supermarket Perimeter - December 2022 - 23
Supermarket Perimeter - December 2022 - 24
Supermarket Perimeter - December 2022 - 25
Supermarket Perimeter - December 2022 - 26
Supermarket Perimeter - December 2022 - 27
Supermarket Perimeter - December 2022 - 28
Supermarket Perimeter - December 2022 - 29
Supermarket Perimeter - December 2022 - 30
Supermarket Perimeter - December 2022 - 31
Supermarket Perimeter - December 2022 - 32
Supermarket Perimeter - December 2022 - 33
Supermarket Perimeter - December 2022 - 34
Supermarket Perimeter - December 2022 - 35
Supermarket Perimeter - December 2022 - 36
Supermarket Perimeter - December 2022 - 37
Supermarket Perimeter - December 2022 - 38
Supermarket Perimeter - December 2022 - 39
Supermarket Perimeter - December 2022 - 40
Supermarket Perimeter - December 2022 - 41
Supermarket Perimeter - December 2022 - 42
Supermarket Perimeter - December 2022 - 43
Supermarket Perimeter - December 2022 - 44
Supermarket Perimeter - December 2022 - 45
Supermarket Perimeter - December 2022 - 46
Supermarket Perimeter - December 2022 - 47
Supermarket Perimeter - December 2022 - 48
Supermarket Perimeter - December 2022 - 49
Supermarket Perimeter - December 2022 - 50
Supermarket Perimeter - December 2022 - 51
Supermarket Perimeter - December 2022 - 52
Supermarket Perimeter - December 2022 - 53
Supermarket Perimeter - December 2022 - 54
Supermarket Perimeter - December 2022 - 55
Supermarket Perimeter - December 2022 - 56
Supermarket Perimeter - December 2022 - 57
Supermarket Perimeter - December 2022 - 58
Supermarket Perimeter - December 2022 - 59
Supermarket Perimeter - December 2022 - 60
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-march-2024
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-february-2024
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-january-2024
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-december-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-november-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-october-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-september-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-august-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-july-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-june-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-may-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-april-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-march-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-february-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-january-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-december-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-november-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-october-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-september-2022
https://digital.supermarketperimeter.com/sosland/sp/-supermarket-perimeter-august-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-july-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-june-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-may-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-april-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-march-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-february-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-january-2022
https://digital.supermarketperimeter.com/sosland/sp/-supermarket-perimeter-december-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-november-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-october-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-september-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-august-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-july-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-june-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-may-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-april-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-march-2021
https://digital.supermarketperimeter.com/sosland/sp/2021_02_01
https://digital.supermarketperimeter.com/sosland/sp/2021_01_01
https://digital.supermarketperimeter.com/sosland/sp/2020_12_01
https://digital.supermarketperimeter.com/sosland/sp/2020_11_01
https://digital.supermarketperimeter.com/sosland/sp/2020_10_01
https://digital.supermarketperimeter.com/sosland/sp/2020_09_01
https://digital.supermarketperimeter.com/sosland/sp/2020_08_01
https://digital.supermarketperimeter.com/sosland/sp/2020_07_01
https://digital.supermarketperimeter.com/sosland/sp/2020_06_01
https://digital.supermarketperimeter.com/sosland/sp/2020_05_01
https://digital.supermarketperimeter.com/sosland/sp/2020_04_01
https://digital.supermarketperimeter.com/sosland/sp/2020_03_01
https://digital.supermarketperimeter.com/sosland/sp/2020_02_01
https://digital.supermarketperimeter.com/sosland/sp/2020_01_01
https://digital.supermarketperimeter.com/sosland/sp/2019_12_01
https://digital.supermarketperimeter.com/sosland/sp/2019_11_01
https://digital.supermarketperimeter.com/sosland/sp/2019_10_01
https://digital.supermarketperimeter.com/sosland/sp/2019_09_01
https://digital.supermarketperimeter.com/sosland/sp/2019_08_01
https://digital.supermarketperimeter.com/sosland/sp/2019_07_01
https://digital.supermarketperimeter.com/sosland/sp/2019_06_01
https://digital.supermarketperimeter.com/sosland/sp/2019_05_01
https://digital.supermarketperimeter.com/sosland/sp/2019_04_01
https://digital.supermarketperimeter.com/sosland/sp/2019_03_01
https://digital.supermarketperimeter.com/sosland/sp/2019_02_01
https://digital.supermarketperimeter.com/sosland/sp/2019_01_01
https://www.nxtbookmedia.com