Supermarket Perimeter - May 2023 - 64
Meat & Poultry: Chicken
Tyson Foods projects chicken production will increase approximately
3% in fiscal 2023 as compared to fiscal 2022, according to its most
recent earnings call.
A report from last summer by the National Chicken Council revealed
that, despite rising prices, chicken consumers still purchase the protein
due to its nutrition, value, and versatility.
Going up
Tom Bell, vice president of Wayne Sanderson Farms' prepared foods
division and retail, noted that many retailers are cycling a time of poor
fill rates, so simply having fresh product this year has been beneficial
for customers. And because product fill rates have stabilized, retailers
are able to do promotions again, thus offering customers better deals as
inflation continues.
" We also hear from our retail customers that they are seeing
We recognize that inflation
is hitting every household and
impacting purchasing decisions,
and we're proud to offer a variety
of high-quality, premium protein
so shoppers can choose what makes
the most sense for their budgets. "
Tom Super, the National Chicken Council
consumers trade down to some degree when it comes to chicken
purchases as well as other proteins, " he said. " Dark meat seems to be
selling better than normal, likely due to lower retail prices. B/S thighs
have been a great mover. As far as tray sizes, family pack trays are the
best movers overall on all items, likely due to value. "
With average chicken consumption more than 100 pounds per
person a year, having more ways to enjoy chicken will become more
and more important in the years ahead.
Retailers are recognizing the in-home meal preparation is being
done with more equipment than stove-tops, conventional ovens, and
microwaves.
" For a majority of kitchens, in addition to the basic cooking
appliances these homes also have air fryers, instant pots, sous vide, and
even multi-functional cookers, " Super said. " Chicken performs very well
64 - MAY 2023
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Supermarket Perimeter - May 2023
Table of Contents for the Digital Edition of Supermarket Perimeter - May 2023
Supermarket Perimeter - May 2023 - Intro
Supermarket Perimeter - May 2023 - FC 1
Supermarket Perimeter - May 2023 - FC 2
Supermarket Perimeter - May 2023 - 1
Supermarket Perimeter - May 2023 - 2
Supermarket Perimeter - May 2023 - 3
Supermarket Perimeter - May 2023 - 4
Supermarket Perimeter - May 2023 - 5
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