Supermarket Perimeter - May 2023 - 94

Technology: Video commerce
more and more retailers are launching RMNs. And thanks to the many
advantages RMNs give advertisers - superior ad targeting, increased
brand safety, and heightened visibility where and when shoppers are
most likely to transact - brands have been quick to redirect
their ad dollars toward these novel marketplaces.
" The most important distinction between Firework
and the rest of the " social commerce " sphere is that
Firework enables brands to bring video commerce
capabilities, i.e. livestream shopping and shoppable
videos, directly on their own digital properties, "
said Jason Holland, Firework's president and chief
business officer. " We've seen a great deal of effort
expended by the major social media platforms to make
video commerce and livestream shopping part of their
'walled garden' ecosystems. However, many of these initiatives are
now proving to be unsuccessful . That's because American consumers
simply aren't in the mindset to transact while using social media. "
Firework also stands out, Holland said, in that the company is the
only video commerce partner that offers a true end to end solution,
with deep technological capabilities and premium services.
Taking instore online
Firework empowers The Fresh Market to enhance its digital
e-commerce offerings in a variety of ways, Holland said.
advance your
social platform
Invest
in Employee / Customer
Relationships
Access New * * * *
Beyond Smart™
DELI
beyondsmartdeli.com
(845) 331-2111
delibuddy.com
Cover
94 - MAY 2023
© 2023 M&E Mfg. Co., Inc.
Trademarks property of M&E Mfg. Co., Inc.
Trademarks property of M&E Mfg. Co., Inc.
6,322,180; 6,366,313; 6,474,757; 6,974,042; 7,419,063; 9,440,667; D480,528; D481,513. Other U.S. & foreign patents pending.
ed by one or more of the following U.S. Patents: 5,330,064; 5,386,787; 5,471,922; 5,503,087; 5,628,522; 5,957,309; 6,149,120;
supermarketperimeter.com
and
 e
Firework's video
commerce tools give
The Fresh Market new
ways of interacting
with their customers.

https://techcrunch.com/2023/02/14/instagram-is-killing-live-shopping-in-march-will-focus-on-ads-instead/ https://techcrunch.com/2023/02/14/instagram-is-killing-live-shopping-in-march-will-focus-on-ads-instead/ http://www.beyondsmartdeli.com http://www.delibuddy.com

Supermarket Perimeter - May 2023

Table of Contents for the Digital Edition of Supermarket Perimeter - May 2023

Supermarket Perimeter - May 2023 - Intro
Supermarket Perimeter - May 2023 - FC 1
Supermarket Perimeter - May 2023 - FC 2
Supermarket Perimeter - May 2023 - 1
Supermarket Perimeter - May 2023 - 2
Supermarket Perimeter - May 2023 - 3
Supermarket Perimeter - May 2023 - 4
Supermarket Perimeter - May 2023 - 5
Supermarket Perimeter - May 2023 - 6
Supermarket Perimeter - May 2023 - 7
Supermarket Perimeter - May 2023 - 8
Supermarket Perimeter - May 2023 - 9
Supermarket Perimeter - May 2023 - 10
Supermarket Perimeter - May 2023 - 11
Supermarket Perimeter - May 2023 - 12
Supermarket Perimeter - May 2023 - 13
Supermarket Perimeter - May 2023 - 14
Supermarket Perimeter - May 2023 - 15
Supermarket Perimeter - May 2023 - 16
Supermarket Perimeter - May 2023 - 17
Supermarket Perimeter - May 2023 - 18
Supermarket Perimeter - May 2023 - 19
Supermarket Perimeter - May 2023 - 20
Supermarket Perimeter - May 2023 - 21
Supermarket Perimeter - May 2023 - 22
Supermarket Perimeter - May 2023 - 23
Supermarket Perimeter - May 2023 - 24
Supermarket Perimeter - May 2023 - 25
Supermarket Perimeter - May 2023 - 26
Supermarket Perimeter - May 2023 - 27
Supermarket Perimeter - May 2023 - 28
Supermarket Perimeter - May 2023 - 29
Supermarket Perimeter - May 2023 - 30
Supermarket Perimeter - May 2023 - 31
Supermarket Perimeter - May 2023 - 32
Supermarket Perimeter - May 2023 - 33
Supermarket Perimeter - May 2023 - 34
Supermarket Perimeter - May 2023 - 35
Supermarket Perimeter - May 2023 - 36
Supermarket Perimeter - May 2023 - 37
Supermarket Perimeter - May 2023 - 38
Supermarket Perimeter - May 2023 - 39
Supermarket Perimeter - May 2023 - 40
Supermarket Perimeter - May 2023 - 41
Supermarket Perimeter - May 2023 - 42
Supermarket Perimeter - May 2023 - 43
Supermarket Perimeter - May 2023 - 44
Supermarket Perimeter - May 2023 - 45
Supermarket Perimeter - May 2023 - 46
Supermarket Perimeter - May 2023 - 47
Supermarket Perimeter - May 2023 - 48
Supermarket Perimeter - May 2023 - 49
Supermarket Perimeter - May 2023 - 50
Supermarket Perimeter - May 2023 - 51
Supermarket Perimeter - May 2023 - 52
Supermarket Perimeter - May 2023 - 53
Supermarket Perimeter - May 2023 - 54
Supermarket Perimeter - May 2023 - 55
Supermarket Perimeter - May 2023 - 56
Supermarket Perimeter - May 2023 - 57
Supermarket Perimeter - May 2023 - 58
Supermarket Perimeter - May 2023 - 59
Supermarket Perimeter - May 2023 - 60
Supermarket Perimeter - May 2023 - 61
Supermarket Perimeter - May 2023 - 62
Supermarket Perimeter - May 2023 - 63
Supermarket Perimeter - May 2023 - 64
Supermarket Perimeter - May 2023 - 65
Supermarket Perimeter - May 2023 - 66
Supermarket Perimeter - May 2023 - 67
Supermarket Perimeter - May 2023 - 68
Supermarket Perimeter - May 2023 - 69
Supermarket Perimeter - May 2023 - 70
Supermarket Perimeter - May 2023 - 71
Supermarket Perimeter - May 2023 - 72
Supermarket Perimeter - May 2023 - 73
Supermarket Perimeter - May 2023 - 74
Supermarket Perimeter - May 2023 - 75
Supermarket Perimeter - May 2023 - 76
Supermarket Perimeter - May 2023 - 77
Supermarket Perimeter - May 2023 - 78
Supermarket Perimeter - May 2023 - 79
Supermarket Perimeter - May 2023 - 80
Supermarket Perimeter - May 2023 - 81
Supermarket Perimeter - May 2023 - 82
Supermarket Perimeter - May 2023 - 83
Supermarket Perimeter - May 2023 - 84
Supermarket Perimeter - May 2023 - 85
Supermarket Perimeter - May 2023 - 86
Supermarket Perimeter - May 2023 - 87
Supermarket Perimeter - May 2023 - 88
Supermarket Perimeter - May 2023 - 89
Supermarket Perimeter - May 2023 - 90
Supermarket Perimeter - May 2023 - 91
Supermarket Perimeter - May 2023 - 92
Supermarket Perimeter - May 2023 - 93
Supermarket Perimeter - May 2023 - 94
Supermarket Perimeter - May 2023 - 95
Supermarket Perimeter - May 2023 - 96
Supermarket Perimeter - May 2023 - 97
Supermarket Perimeter - May 2023 - 98
Supermarket Perimeter - May 2023 - 99
Supermarket Perimeter - May 2023 - 100
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-april-2024
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-march-2024
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-february-2024
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-january-2024
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-december-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-november-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-october-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-september-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-august-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-july-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-june-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-may-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-april-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-march-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-february-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-january-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-december-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-november-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-october-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-september-2022
https://digital.supermarketperimeter.com/sosland/sp/-supermarket-perimeter-august-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-july-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-june-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-may-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-april-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-march-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-february-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-january-2022
https://digital.supermarketperimeter.com/sosland/sp/-supermarket-perimeter-december-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-november-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-october-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-september-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-august-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-july-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-june-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-may-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-april-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-march-2021
https://digital.supermarketperimeter.com/sosland/sp/2021_02_01
https://digital.supermarketperimeter.com/sosland/sp/2021_01_01
https://digital.supermarketperimeter.com/sosland/sp/2020_12_01
https://digital.supermarketperimeter.com/sosland/sp/2020_11_01
https://digital.supermarketperimeter.com/sosland/sp/2020_10_01
https://digital.supermarketperimeter.com/sosland/sp/2020_09_01
https://digital.supermarketperimeter.com/sosland/sp/2020_08_01
https://digital.supermarketperimeter.com/sosland/sp/2020_07_01
https://digital.supermarketperimeter.com/sosland/sp/2020_06_01
https://digital.supermarketperimeter.com/sosland/sp/2020_05_01
https://digital.supermarketperimeter.com/sosland/sp/2020_04_01
https://digital.supermarketperimeter.com/sosland/sp/2020_03_01
https://digital.supermarketperimeter.com/sosland/sp/2020_02_01
https://digital.supermarketperimeter.com/sosland/sp/2020_01_01
https://digital.supermarketperimeter.com/sosland/sp/2019_12_01
https://digital.supermarketperimeter.com/sosland/sp/2019_11_01
https://digital.supermarketperimeter.com/sosland/sp/2019_10_01
https://digital.supermarketperimeter.com/sosland/sp/2019_09_01
https://digital.supermarketperimeter.com/sosland/sp/2019_08_01
https://digital.supermarketperimeter.com/sosland/sp/2019_07_01
https://digital.supermarketperimeter.com/sosland/sp/2019_06_01
https://digital.supermarketperimeter.com/sosland/sp/2019_05_01
https://digital.supermarketperimeter.com/sosland/sp/2019_04_01
https://digital.supermarketperimeter.com/sosland/sp/2019_03_01
https://digital.supermarketperimeter.com/sosland/sp/2019_02_01
https://digital.supermarketperimeter.com/sosland/sp/2019_01_01
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