Snac World - May 2017 - 38

STATE OF THE INDUSTRY
In 2016, Wise Foods of Berwick, PA, turned 95 years old
and developed a new slogan, "95 Years & Fresher than Ever."
Over the years, the company has seen the snack industry
evolve in many ways, especially in the development of
better-for-you formats.
"Today, better-for-you can mean low-fat, low-carb, nonGMO, gluten-free, organic, high protein, antioxidants, high
fiber, whole grains, healthy oils and the list goes on," said
Jeremy Bjork, chief marketing officer, Wise Foods.
The company launched Cheez Doodles Mix, Mets Base-

balls in conjunction with their partnership with the New
York Mets and two new spicy flavors on its crunchy base,
Queso Habanero and Extreme.
"Our 2016 innovations helped us demonstrate to consumers, young and old, that Wise is an innovative company
and one that will continue to delight them for at least another 95 years," Mr. Bjork said.
Today's consumers are more educated about what they
eat than ever before, and they want choice and convenience
for their busy lives.
*

Top Cheese Snacks Brands
Product
Cheese Snacks

Dollar sales
($mil)

Unit Sales
(mil)

%Change

Volume Sales
(mil lb)

%Change

1,459.4

5.5%

702.1

4.8%

295.4

1.1%

1,044.3

7.6%

517.9

7.3%

211.5

2.3%

Chester's

74.2

6.6%

38.1

8.3%

10.1

6.8%

Private Label

51.3

18.0%

26.9

19.2%

14.5

20.6%

Utz

50.5

13.0%

13.0

1.2%

14.1

12.5%

Cheetos Simply

32.8

16.8%

9.6

13.2%

5.0

18.3%

Baked Cheetos

29.6

2.5%

10.1

2.2%

4.8

2.3%

Cheetos Mix Ups

22.0

-16.3%

9.0

-18.2%

4.3

-15.7%

Wise Cheez Doodles

17.9

-4.0%

12.5

-6.6%

5.0

-5.1%

Herr's

15.8

5.3%

8.9

5.0%

3.4

5.6%

Cheetos

Bachman Jax

10.4

-4.5%

4.3

-4.2%

2.2

-4.5%

Golden Flake

9.3

-1.8%

7.3

9.6%

1.9

-1.4%

Cheetos Sweetos

6.8

-29.4%

3.1

-25.6%

1.1

-33.4%

Mikesell's

6.7

-0.3%

3.5

-3.2%

1.3

-3.6%

Old Dutch

6.4

-4.1%

2.7

-4.2%

1.4

-3.8%

Smart Puffs

5.9

-8.6%

1.6

-11.3%

0.5

-10.8%

Snyder of Berlin

5.7

-23.0%

2.8

-18.1%

1.2

-26.9%

Sensible Portions

4.5

-28.2%

1.4

-38.7%

0.6

-3.3%

Medallion

3.6

-43.2%

3.6

-43.7%

1.8

-58.7%

Utz Halloween

3.5

19.5%

0.6

10.8%

0.4

18.6%

Snikiddy

2.9

22.7%

0.7

16.4%

0.4

13.7%

Barbara's

2.5

30.6%

0.9

35.4%

0.3

35.3%

Geraldine's

2.5

2.1%

0.7

1.4%

0.2

1.5%

John W M Macy's Cheesesticks

2.4

-7.1%

0.6

-6.0%

0.2

-6.0%

Vitners

2.2

-12.0%

1.4

-14.6%

0.6

-13.5%

Cello Whisps

2.1

96.4%

0.5

105.9%

0.1

105.9%

Martin's

1.8

-9.5%

0.7

-10.4%

0.5

-11.8%

Source: IRI
Total US Multi-outlet
52 Weeks Ending 02-19-17
Note: Many companies may have multiple brand listings in the IRI data.

38

%Change

SNAC World

May 2017 www.snacintl.org


http://www.snacintl.org

Table of Contents for the Digital Edition of Snac World - May 2017

Snac World - May 2017
Table of Contents
LETTER FROM SNAC INTERNATIONAL - Commitment to the Future
NEWS - Global snack trends aid in ‘war on breakfast
Portability reigns king in traditional and new snacks
Indulgent snacks outpacing healthy
2017 STATE OF THE INDUSTRY REPORT
Great Taste and Health Intersect
Tantalizing Tastes and Textures
Reaching New Healthy Horizons
It’s All in the Mix
Ample Alternatives
Twists and Turns in Innovation
What’s Crackin’?
A Bar for Every Occasion
Naturally Delicious
The Cheesy Choice
Power in Protein
The Other Meat Snack
Popping with Innovation
Leading with Taste
BUSINESS MEMBER PROFILE - Driven by Relationships, Innovation
ASSOCIATE MEMBER PROFILE - A Century of Evolution
NEW CHAIRMAN PROFILE - Into the Future
SNAXPO - Illuminating the Future of Snacking
NEW SNACKS
PRODUCTS & SERVICES
AD INDEX
Snac World - May 2017 - Snac World - May 2017
Snac World - May 2017 - 2
Snac World - May 2017 - 3
Snac World - May 2017 - 4
Snac World - May 2017 - Table of Contents
Snac World - May 2017 - LETTER FROM SNAC INTERNATIONAL - Commitment to the Future
Snac World - May 2017 - 7
Snac World - May 2017 - Indulgent snacks outpacing healthy
Snac World - May 2017 - 9
Snac World - May 2017 - 10
Snac World - May 2017 - 2017 STATE OF THE INDUSTRY REPORT
Snac World - May 2017 - Great Taste and Health Intersect
Snac World - May 2017 - 13
Snac World - May 2017 - 14
Snac World - May 2017 - Tantalizing Tastes and Textures
Snac World - May 2017 - 16
Snac World - May 2017 - 17
Snac World - May 2017 - 18
Snac World - May 2017 - Reaching New Healthy Horizons
Snac World - May 2017 - 20
Snac World - May 2017 - 21
Snac World - May 2017 - It’s All in the Mix
Snac World - May 2017 - 23
Snac World - May 2017 - 24
Snac World - May 2017 - Ample Alternatives
Snac World - May 2017 - 26
Snac World - May 2017 - Twists and Turns in Innovation
Snac World - May 2017 - 28
Snac World - May 2017 - 29
Snac World - May 2017 - What’s Crackin’?
Snac World - May 2017 - 31
Snac World - May 2017 - A Bar for Every Occasion
Snac World - May 2017 - 33
Snac World - May 2017 - Naturally Delicious
Snac World - May 2017 - 35
Snac World - May 2017 - The Cheesy Choice
Snac World - May 2017 - 37
Snac World - May 2017 - 38
Snac World - May 2017 - Power in Protein
Snac World - May 2017 - 40
Snac World - May 2017 - The Other Meat Snack
Snac World - May 2017 - 42
Snac World - May 2017 - 43
Snac World - May 2017 - Popping with Innovation
Snac World - May 2017 - 45
Snac World - May 2017 - Leading with Taste
Snac World - May 2017 - 47
Snac World - May 2017 - 48
Snac World - May 2017 - 49
Snac World - May 2017 - BUSINESS MEMBER PROFILE - Driven by Relationships, Innovation
Snac World - May 2017 - 51
Snac World - May 2017 - ASSOCIATE MEMBER PROFILE - A Century of Evolution
Snac World - May 2017 - 53
Snac World - May 2017 - NEW CHAIRMAN PROFILE - Into the Future
Snac World - May 2017 - 55
Snac World - May 2017 - SNAXPO - Illuminating the Future of Snacking
Snac World - May 2017 - 57
Snac World - May 2017 - 58
Snac World - May 2017 - NEW SNACKS
Snac World - May 2017 - 60
Snac World - May 2017 - PRODUCTS & SERVICES
Snac World - May 2017 - 62
Snac World - May 2017 - AD INDEX
Snac World - May 2017 - 64
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