Snac World - May 2017 - 47

"The most important thing in the evolution of snacks
continues to be taste, and I think that's why our category
continues to be successful. Products have to taste good
to be in our category, so having a zero taste-tradeoff as
you experiment with ingredients and flavors is important," said Matt Colford, director of marketing and strategic
selling for North America, Old Dutch Foods.
Interesting new flavors and formats are vital for continued growth in this category. While young consumers
of chips and dips may have loyalty for the brands they
knew as kids, many are open to new options. In-store
sampling and other tasting opportunities are an effective
marketing tool to expand awareness and appeal for
new product offerings and increased sales, according to
Mintel research.
Chobani, LLC, Norwich, NY, expanded beyond the
yogurt aisle and launched its Chobani Meze Dips using
only natural, non-GMO ingredients with no artificial preservatives. Inspired by savory global and Mediterranean
flavors, Chobani Meze Dips feature real vegetables, herbs
and spices blended with Greek yogurt.
With 80% less fat and 65% fewer calories than leading
hummus products, these yogurt dips are perfect for
dipping vegetables, chips or pretzels. Available in the
chilled deli aisle, the Chobani Meze Dip offer four flavors:
Roasted Red Pepper, Three-Pepper Salsa, Chili Lime and
Smoked Onion Parmesan.

Ready Snax Pico Fiesta Single‐Serve Chips and Salsa
respond to consumer demand for restaurant snacking
on-the-go. Inspired by restaurant quality pico de gallo,
chips, and cheddar cheese, Ready Snax Pico Fiesta snack
features the single-serve chips and salsa snack for just
190 Cal per pack.
Dips with intriguing taste profiles will continue to find
success in a strong snack market if they create a craveable indulgent eating experience.
*

Top Dip Brands
Dollar sales
($mil)

%Change

384.7

-2.1%

123.4

-3.1%

94.6

-3.1%

Tostitos

126.5

-4.2%

36.1

-5.4%

33.5

-5.2%

Lay's

101.0

1.6%

28.1

0.4%

26.1

0.1%

Fritos

70.0

2.1%

27.7

2.7%

14.9

2.8%

Tostitos Dip-etizers

27.0

-3.7%

8.3

-1.3%

5.2

-1.3%

Frito Lay

12.2

3.0%

4.4

3.4%

2.4

3.4%

Private Label

9.8

-10.3%

4.1

-9.3%

3.2

-11.3%

Utz

6.2

0.7%

2.4

0.8%

1.4

0.1%

Velveeta

3.3

NA

0.9

NA

0.6

NA

Pace

2.7

11.1%

0.9

5.1%

0.8

5.1%

Marzetti

2.3

-1.8%

0.6

-1.9%

0.6

-2.4%

Hell on the Red

1.9

-6.6%

0.7

-6.4%

0.7

-6.4%

Product
Dips

Unit Sales
(mil)

%Change

Volume sales
(mil lb)

%Change

Source: IRI
Total US Multi-outlet
52 Weeks Ending 02-19-17
Note: Many companies may have multiple brand listings in the IRI data.

www.snacintl.org May 2017

SNAC World

47


http://www.snacintl.org

Table of Contents for the Digital Edition of Snac World - May 2017

Snac World - May 2017
Table of Contents
LETTER FROM SNAC INTERNATIONAL - Commitment to the Future
NEWS - Global snack trends aid in ‘war on breakfast
Portability reigns king in traditional and new snacks
Indulgent snacks outpacing healthy
2017 STATE OF THE INDUSTRY REPORT
Great Taste and Health Intersect
Tantalizing Tastes and Textures
Reaching New Healthy Horizons
It’s All in the Mix
Ample Alternatives
Twists and Turns in Innovation
What’s Crackin’?
A Bar for Every Occasion
Naturally Delicious
The Cheesy Choice
Power in Protein
The Other Meat Snack
Popping with Innovation
Leading with Taste
BUSINESS MEMBER PROFILE - Driven by Relationships, Innovation
ASSOCIATE MEMBER PROFILE - A Century of Evolution
NEW CHAIRMAN PROFILE - Into the Future
SNAXPO - Illuminating the Future of Snacking
NEW SNACKS
PRODUCTS & SERVICES
AD INDEX
Snac World - May 2017 - Snac World - May 2017
Snac World - May 2017 - 2
Snac World - May 2017 - 3
Snac World - May 2017 - 4
Snac World - May 2017 - Table of Contents
Snac World - May 2017 - LETTER FROM SNAC INTERNATIONAL - Commitment to the Future
Snac World - May 2017 - 7
Snac World - May 2017 - Indulgent snacks outpacing healthy
Snac World - May 2017 - 9
Snac World - May 2017 - 10
Snac World - May 2017 - 2017 STATE OF THE INDUSTRY REPORT
Snac World - May 2017 - Great Taste and Health Intersect
Snac World - May 2017 - 13
Snac World - May 2017 - 14
Snac World - May 2017 - Tantalizing Tastes and Textures
Snac World - May 2017 - 16
Snac World - May 2017 - 17
Snac World - May 2017 - 18
Snac World - May 2017 - Reaching New Healthy Horizons
Snac World - May 2017 - 20
Snac World - May 2017 - 21
Snac World - May 2017 - It’s All in the Mix
Snac World - May 2017 - 23
Snac World - May 2017 - 24
Snac World - May 2017 - Ample Alternatives
Snac World - May 2017 - 26
Snac World - May 2017 - Twists and Turns in Innovation
Snac World - May 2017 - 28
Snac World - May 2017 - 29
Snac World - May 2017 - What’s Crackin’?
Snac World - May 2017 - 31
Snac World - May 2017 - A Bar for Every Occasion
Snac World - May 2017 - 33
Snac World - May 2017 - Naturally Delicious
Snac World - May 2017 - 35
Snac World - May 2017 - The Cheesy Choice
Snac World - May 2017 - 37
Snac World - May 2017 - 38
Snac World - May 2017 - Power in Protein
Snac World - May 2017 - 40
Snac World - May 2017 - The Other Meat Snack
Snac World - May 2017 - 42
Snac World - May 2017 - 43
Snac World - May 2017 - Popping with Innovation
Snac World - May 2017 - 45
Snac World - May 2017 - Leading with Taste
Snac World - May 2017 - 47
Snac World - May 2017 - 48
Snac World - May 2017 - 49
Snac World - May 2017 - BUSINESS MEMBER PROFILE - Driven by Relationships, Innovation
Snac World - May 2017 - 51
Snac World - May 2017 - ASSOCIATE MEMBER PROFILE - A Century of Evolution
Snac World - May 2017 - 53
Snac World - May 2017 - NEW CHAIRMAN PROFILE - Into the Future
Snac World - May 2017 - 55
Snac World - May 2017 - SNAXPO - Illuminating the Future of Snacking
Snac World - May 2017 - 57
Snac World - May 2017 - 58
Snac World - May 2017 - NEW SNACKS
Snac World - May 2017 - 60
Snac World - May 2017 - PRODUCTS & SERVICES
Snac World - May 2017 - 62
Snac World - May 2017 - AD INDEX
Snac World - May 2017 - 64
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