Snac World -- State of the Industry 2019 - 25
STATE OF THE INDUSTRY
TOP
BRAND
TORTILLA CHIPS
TORTILLA CHIPS AND TOSTADAS BRANDS
Dollar Sales
($mil)
%
Change
Unit Sales
(mil)
%
Change
Volume
Sales
%
Change
(mil lb)
Total Tortilla Chips/Tostadas
$4,408.4
3.1%
1,669.3
2.0%
1,122.9
0.5%
Doritos
$1,656.8
5.0%
645.7
3.4%
360.2
3.7%
Tostitos
$612.2
1.6%
192.1
0.5%
158.0
0.9%
Tostitos Scoops
$453.7
1.1%
134.2
0.8%
95.1
-1.2%
Private Label
$285.3
4.8%
153.3
10.3%
119.7
0.0%
Barcel Takis Fuego
$245.3
18.9%
103.1
12.9%
55.0
16.8%
Santitas
$201.2
-15.2%
95.5
-19.2%
66.1
-18.6%
On the Border
$178.1
-6.0%
60.9
-3.0%
63.0
-4.8%
Mission
$79.3
4.8%
31.2
7.3%
27.6
4.6%
Calidad
$67.7
3.8%
37.7
2.4%
29.8
2.3%
Late July Organic
$50.2
13.9%
16.3
9.3%
8.4
14.7%
Juanitas
$33.5
13.6%
12.2
1.6%
12.8
4.3%
Tostitos Simply Organic
$31.7
3.2%
9.8
2.9%
5.0
2.9%
Tostitos Restaurant Style
$29.6
299.6%
9.7
305.0%
6.1
305.0%
Xochitl
$25.7
0.8%
6.0
0.0%
5.1
-0.5%
Late July
$24.0
33.6%
7.2
30.2%
4.5
34.5%
Garden of Eatin Blue Chips
$21.7
-8.3%
5.7
-9.1%
4.5
-7.8%
Garden of Eatin
$19.7
-24.1%
4.6
-29.7%
3.7
-26.1%
Doritos Organic Simply
$19.5
71.0%
7.1
78.6%
2.7
66.0%
Food Should Taste Good
$18.3
-20.7%
5.4
-24.1%
2.6
-18.7%
Doritos Sabritas Dinamita
$17.2
-20.9%
8.4
-22.3%
3.2
-28.4%
Source: IRI
Total US Multi-outlet | 52 Weeks Ending 06-16-19 | Note: Many companies may have multiple brand listings in the IRI data.
City of Industry, CA-based Snak King's Rolled N'
Bold chili and lime-flavored Tortilla Chips combine the
robust blend of red hot chili peppers and a zest of
lime.
"We see continued growth in our rolled tortilla product. It is finding a BFY crowd with some of our new offerings. We have a completely clean Chile Limon flavor
that is doing very well in private label," said Joe Papiri,
vice-president of sales and marketing, Snak King.
While flavor and health claims remain huge drivers
@DB*=:3
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for tortilla chips, tailoring products, packaging and
marketing to different channels can result in increased
volume and future growth. And all snack makers
should consider this.
"While tortilla chips grew in dollar sales by 68%,
online only represented 1.9% of omni-channel share,"
Ms. Lyons Wyatt said. "Channels play a role if producers determine the proper balance of price, size, assortment, flavor and availability to fill a particular need or
address a specific snack occasion."
2019 SNAC WORLD
25
Snac World -- State of the Industry 2019
Table of Contents for the Digital Edition of Snac World -- State of the Industry 2019
Snac World -- State of the Industry 2019
CONTENTS
SNAC LETTER - POWERING A DURABLE GROWTH STORY
NEW CHAIRMAN PROFILE - Strengthening Connections During Change
SNAC UPDATE - PUTTING IT TOGETHER
STATE OF THE INDUSTRY
STARTUPS - BREAKING OUT
OTHER SALTED SNACKS - PLANT Protein Power
TORTILLA CHIPS - Claim to FAME
POTATO CHIPS - A Balancing ACT
OTHER SNACKS - A Halo of HEALTH
SNACK MIXES - Commingling with CONVENIENCE
PRETZELS - HORIZON of Opportunity
CRACKERS - Taking a Healthy TURN
COOKIES - Permissible INDULGENCES
BARS - On Another LEVEL
CORN SNACKS - FUN Flavorful Formats
NUTS & SEEDS - Planting the SEED
CHEESE SNACKS - GET REAL
PORK RINDS - Proliferation of PORK
MEAT SNACKS - BEEFING Up the Flavor
POPCORN - Explosion of FLAVOR
PREPARED SNACKS - Innovation Through PORTABILITY
DIPS - DIPS that Delight
Products & Services
ADVERTISER INDEX
Snac World -- State of the Industry 2019 - Snac World -- State of the Industry 2019
Snac World -- State of the Industry 2019 - Snac World -- State of the Industry 2019
Snac World -- State of the Industry 2019 - 2
Snac World -- State of the Industry 2019 - 3
Snac World -- State of the Industry 2019 - 4
Snac World -- State of the Industry 2019 - CONTENTS
Snac World -- State of the Industry 2019 - SNAC LETTER - POWERING A DURABLE GROWTH STORY
Snac World -- State of the Industry 2019 - 7
Snac World -- State of the Industry 2019 - NEW CHAIRMAN PROFILE - Strengthening Connections During Change
Snac World -- State of the Industry 2019 - SNAC UPDATE - PUTTING IT TOGETHER
Snac World -- State of the Industry 2019 - 10
Snac World -- State of the Industry 2019 - 11
Snac World -- State of the Industry 2019 - STATE OF THE INDUSTRY
Snac World -- State of the Industry 2019 - 13
Snac World -- State of the Industry 2019 - 14
Snac World -- State of the Industry 2019 - 15
Snac World -- State of the Industry 2019 - STARTUPS - BREAKING OUT
Snac World -- State of the Industry 2019 - 17
Snac World -- State of the Industry 2019 - 18
Snac World -- State of the Industry 2019 - 19
Snac World -- State of the Industry 2019 - OTHER SALTED SNACKS - PLANT Protein Power
Snac World -- State of the Industry 2019 - 21
Snac World -- State of the Industry 2019 - 22
Snac World -- State of the Industry 2019 - TORTILLA CHIPS - Claim to FAME
Snac World -- State of the Industry 2019 - 24
Snac World -- State of the Industry 2019 - 25
Snac World -- State of the Industry 2019 - POTATO CHIPS - A Balancing ACT
Snac World -- State of the Industry 2019 - 27
Snac World -- State of the Industry 2019 - OTHER SNACKS - A Halo of HEALTH
Snac World -- State of the Industry 2019 - 29
Snac World -- State of the Industry 2019 - SNACK MIXES - Commingling with CONVENIENCE
Snac World -- State of the Industry 2019 - 31
Snac World -- State of the Industry 2019 - PRETZELS - HORIZON of Opportunity
Snac World -- State of the Industry 2019 - 33
Snac World -- State of the Industry 2019 - CRACKERS - Taking a Healthy TURN
Snac World -- State of the Industry 2019 - 35
Snac World -- State of the Industry 2019 - COOKIES - Permissible INDULGENCES
Snac World -- State of the Industry 2019 - 37
Snac World -- State of the Industry 2019 - BARS - On Another LEVEL
Snac World -- State of the Industry 2019 - 39
Snac World -- State of the Industry 2019 - CORN SNACKS - FUN Flavorful Formats
Snac World -- State of the Industry 2019 - 41
Snac World -- State of the Industry 2019 - NUTS & SEEDS - Planting the SEED
Snac World -- State of the Industry 2019 - 43
Snac World -- State of the Industry 2019 - CHEESE SNACKS - GET REAL
Snac World -- State of the Industry 2019 - 45
Snac World -- State of the Industry 2019 - PORK RINDS - Proliferation of PORK
Snac World -- State of the Industry 2019 - 47
Snac World -- State of the Industry 2019 - MEAT SNACKS - BEEFING Up the Flavor
Snac World -- State of the Industry 2019 - 49
Snac World -- State of the Industry 2019 - POPCORN - Explosion of FLAVOR
Snac World -- State of the Industry 2019 - 51
Snac World -- State of the Industry 2019 - PREPARED SNACKS - Innovation Through PORTABILITY
Snac World -- State of the Industry 2019 - 53
Snac World -- State of the Industry 2019 - DIPS - DIPS that Delight
Snac World -- State of the Industry 2019 - 55
Snac World -- State of the Industry 2019 - Products & Services
Snac World -- State of the Industry 2019 - 57
Snac World -- State of the Industry 2019 - 58
Snac World -- State of the Industry 2019 - ADVERTISER INDEX
Snac World -- State of the Industry 2019 - 60
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