London Inc. November 2020 - 17

" I'VE DONE SOME COLLABS IN LONDON WITH DIFFERENT
BUSINESSES - THINGS TO HELP MYSELF AND THE LOCAL
BUSINESS COMMUNITY AT THE SAME TIME. EVERYBODY'S
HURTING RIGHT NOW, SO I'M JUST TRYING TO NETWORK
WITH AS MANY AS POSSIBLE " -Jesse Long

FA M I LY V I N E YA R D S

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Even though we've grown over the years, we're
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That's heritage in the making.

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CONTACT: WINE@THEVINEAGENCY.CA / 416. 693 . 7994

20

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FROM OUR UNIQUE PORTFOLIO OF ESTATE AND ARTISAN WINES

AN

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A

" I'm a pitbull, I was not stopping, "
he says. " I was going to find a way to
make it work. I was figuring out how
to ship anywhere, trying to figure
out the right cost. "
The startup definitely remains
a small-batch operation, but gradually his sauces are showing up
in a growing number of stores
and restaurants, both locally and
beyond, and at popups in spots like
the Kensington Flea Market in
Toronto.
There is no grand franchising or
brand strategy, or if there is, Long
isn't letting anyone else in on it. At
this point, he simply wants to sell
more hot sauce.
" I've done some collabs in London
with different businesses - things
to help myself and the local business community at the same time.
Everybody's hurting right now, so
I'm just trying to network with as
many as possible, " he says.
" I like making food and feeding
people. That's pleasure for me,
watching people eat some amazing
food that you've made. And that kind
of played right into this whole hot
sauce thing. " KIERAN DELAMONT

N IVER

NOVEMBER 2020 | londonincmagazine.ca | 17


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London Inc. November 2020

Table of Contents for the Digital Edition of London Inc. November 2020

TOC
London Inc. November 2020 - 1
London Inc. November 2020 - 2
London Inc. November 2020 - 3
London Inc. November 2020 - 4
London Inc. November 2020 - 5
London Inc. November 2020 - 6
London Inc. November 2020 - 7
London Inc. November 2020 - TOC
London Inc. November 2020 - 9
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