London Inc. September 2021 - 45

Sitting in front of a screen - at
home, all day - can be very tiring
and easily results in a loss of concentration.
The average virtual attendee
watches 68 per cent of a virtual
session that is 20 minutes or longer.
Your live attendees on the other
hand will appreciate the opportunity
to connect and network, something
they certainly will have missed in
recent months.
Forget about the time zones.
When we meet face to face, we
usually arrive the day before, get
settled and are ready to start at
9 a.m. the next morning. This is
different in the virtual world, so plan
very carefully and be considerate of
time zones. Global meetings can be
a real challenge, where you may only
have a four-hour window to serve.
You might want to consider regional
hubs to address this.
Think that regular event planners
are experts in hybrid. Don't
underestimate the fact that the
organization of hybrid events differs
from a 'pure live' event. Either have
your team members up to speed on
hybrid event delivery from external
professional courses or engage
a professional event agency that
can support your internal planners.
There are so many potential pitfalls
within the planning process, so
      
a learning exercise that fails on
     
event right or your reputation might
remain damaged for a long time.
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DINE
MEET
GRAND BEND, ON
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SEPTEMBER 2021 | londonincmagazine.ca | 45

https://oakwoodresort.ca/ http://www.OakwoodResort.ca https://westhavengolf.com/ http://www.westhavengolf.com http://www.londonincmagazine.ca

London Inc. September 2021

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