London Inc. Winter 2023 - 22

Upfront TechAlliance
PUTTING TELCO TO THE TEST
Representing two decades of consulting experience and knowledge, a SaaS platform
helps organizations make sense of telecommunications contracts, inventories and fees
FOR THE PAST 23 years, Nielsen IT Consulting has
operated on the strong and stable foundation of an
entrepreneur who is passionate about her industry and
innovative in her approach.
Emily Nielsen, founder and CEO of Nielsen IT, started her
business after years of employment within the telecommunications
industry. What started as a love for consulting and
a knack for building efficient systems and processes quickly
became a flourishing business providing services to help
organizations find telecommunications solutions specific
to their needs.
flagged overspending and identified opportunities to better
manage their enterprise networks and scrutinize billing.
" When we started implementing our software with some
of our clients, their ideas started flooding in for all of the
other incredible things we might be capable of building
that would help automate their processes even more, " says
Nielsen, " Once it was in use, it became apparent that the
possibilities were endless. "
A product of over 20 years of experience working directly
 : Emily Nielsen, Kate Nielsen and
Paul Van Dam of Nielsen IT Consulting
with clients on their telecom and mobility projects, Nielsen
IT's SaaS offering has recently been rebranded as IUNGO -
a refined and targeted technology that
specifically addresses the many issues
regularly faced by IT, procurement and
finance departments.
Latin for 'join', Nielsen says the
development of IUNGO represents not
only years of industry understanding
and research, but also long-standing
partnerships, relationships and
teamwork.
" It was so important to be connected
to people in the industry, " she says.
" When I had questions or didn't know
the next steps, I knew people who had
the information I needed, and who
knew that they could lean on me for
support if they needed it, too. Every
step of this was a team effort. "
As a recent
participant in
TechAlliance's Grow Accelerator,
a program aimed at assisting our
region's innovation economy through
Quickly recognizing an untapped need in the industry,
Nielsen began the process of building a software-as-aservice
(SaaS) platform for her company to provide a digital
solution to what was traditionally a manual, paper-intensive
task. Specifically in the world of telecommunications,
keeping track of invoices, bills, payments, providers and all
the quick-moving information needed for routine work is
typically the job of an employee managing an overflowing
inbox, an over-used printer and one too many filing boxes.
With the SaaS they created, Nielsen IT was able to collect
and condense the necessary paperwork into a software
program for easier management and organization. Offering
companies an simple and straightforward way to manage
their telecommunications needs and costs, the system
22 | londonincmagazine.ca | WINTER 2023
multi-faceted coaching and mentoring engagement, Nielsen
IT leveraged the team of Grow Accelerator advisors to help
fine-tune the IUNGO rebranding. " Every session was
an opportunity to learn, " she says, " The expertise of the
group helped me validate some of our innovations, while
also hearing other entrepreneurial stories and gaining
opportunity for regional connections. "
Offered across the country, more information about
IUNGO platform and the Nielsen IT Consulting suite of
services is available at www.nielsenitconsulting.com.
http://www.nielsenitconsulting.com http://www.londonincmagazine.ca
London Inc. Winter 2023

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