Visit Florida - (Page 17)

"Attendees can choose from a surprising list of attractions in Daytona Beach," says Linda McMahon, director of destination sales, Halifax Area Advertising Authority, representing Daytona Beach Area CVB. "That can include a race around Daytona International Speedway with the Richard Petty Driving Experience, a zip lining adventure at ZoomAir Adventure Park, or an up-close encounter with marine life while paddleboarding in the Halifax River." Anchoring the meetings and convention infrastructure, the 200,000-sf Ocean Center Daytona Beach is the 5th largest convention facility in Florida. Surrounding this convention, entertainment and sports complex is a collection of oceanfront hotels and the Daytona Beach Oceanfront Bandshell, popular for scenic soirees. Nearby, groups can host riverfront gatherings at the News-Journal Center. "Planners prefer Daytona Beach's unique venues for their style, substance and significant savings," says McMahon. "LPGA International is another unique venue, and the exceptional golf there is always a popular program for our groups." NORTH FLORIDA SOUTH WALTON Over the last few years, the shores of Florida's northern Gulf Coast have evolved into a national group destination with a new airport, expanded airlift, and hotel product targeting groups of all sizes and budgets. The natural scenery, fresh seafood in beachfront restaurant, laidback pace and combination of land/ sea adventure have always been a big calling card. "South Walton is a destination that is completely in sync with the natural environment that surrounds us," says Pamela Watkins, director of sales for Visit South Walton. "Approximately 40,000 acres of preserved land are home to four state parks, a state forest and miles of hiking and biking trails. South Walton's 26 miles of picturesque beaches will leave an everlasting memory of the time you came, and were able to truly relax, even on a business trip." Watkins explains that there are several especially popular KEY W EST BIG PINE KEY & THE LOWER KEYS MARA THO RG LA Y KE With its natural beauty, world-class fishing and diving, eco-adventures, rich history and fine island cuisine, a week or more in The Florida Keys is exactly what your clients' inner explorer needs. A AD OR 1.800.fla.keys AM ISL O For modern-day explorers, there's no place like The Florida Keys. N MCTG-8984 Prevue LO1 * January/February 2014 | 51 35-55_FLORIDA.indd 51 1/8/14 8:47 AM

Table of Contents for the Digital Edition of Visit Florida

Visit Florida

Visit Florida - (Page 1)
Visit Florida - (Page 2)
Visit Florida - (Page 3)
Visit Florida - (Page 4)
Visit Florida - (Page 5)
Visit Florida - (Page 6)
Visit Florida - (Page 7)
Visit Florida - (Page 8)
Visit Florida - (Page 9)
Visit Florida - (Page 10)
Visit Florida - (Page 11)
Visit Florida - (Page 12)
Visit Florida - (Page 13)
Visit Florida - (Page 14)
Visit Florida - (Page 15)
Visit Florida - (Page 16)
Visit Florida - (Page 17)
Visit Florida - (Page 18)
Visit Florida - (Page 19)
Visit Florida - (Page 20)