Prevue January/February 2015 - (Page 14)

good business Monaco An environmentally rich history inspires unique think tank events Montego Bay Boys and Girls Club Oceanographic Museum of Monaco T he Principality of Monaco started studying the world's oceans and considering ways to preserve their beauty long before the environment entered the corporate social responsibility picture. It began with Prince Albert I, who started sailing and studying marine species in the late 19th century, which later inspired him to found the Oceanographic Museum and Institute in 1910. Today, Prince Albert II continues that environmental stewardship through The Prince Albert II of Monaco Foundation. The foundation's dedication to protecting the environment is helping attract large-scale environmental events such as the BLUE Ocean Film Festival and Electric Grand Prix to the Principality in 2015. BLUE Ocean Film festival will head to Monaco Nov. 7-9, 2015 in partnership with The Prince Albert II of Monaco Foundation and the Oceanographic Museum. BLUE is an international nonprofit organization that uses the power of film, visual arts, entertainment and science to inspire ocean stewardship around the world. Every year, the festival brings together filmmakers, government leaders, scientists and explorers to discuss policy action to help save the ocean. The event screens over 100 finalist films and showcases ocean photography, as well as hosts speakers and panels that share insight into today's environmental issues. "The Prince Albert II of Monaco Foundation focuses on three objectives: to limit the effects of climate change, to safeguard biodiversity and to promote responsible water resource management," says Cindy Hoddeson, director, meeting and incentive sales for the Monaco Government Tourist Office. "Sharing this message through storytelling of any means-whether by film, visual arts or photography, for example, is important." In 2014, BLUE was held in St. Petersburg, Fla., and its total Picture caption attendance was around 20,000. The festival opened with James Cameron's Deepsea Challenge 3D, which chronicles Cameron's solo dive to the deepest point on earth about seven miles beneath the ocean's surface. The seven-day event concluded with Trashed, a documentary that follows actor Jeremy Irons as he explores what happens to the billions tons of waste that goes unaccounted for each year. His journey to the Great Pacific Garbage Patch, an area in the central North Pacific Ocean polluted with plastic fragments, educates audiences about the pollutants in the oceans and the solutions to the problem. Monaco will alternate hosting the annual event with St. Petersburg. In May, Monaco will also welcome the Federation Internationale de I'Automobile's (FIA) Formula E Championship in which fully electric, open-wheel cars race in 10 of the world's leading cities. Founded in 1904, the FIA is a nonprofit association dedicated to development of motor sports worldwide. Over the last decade, the FIA has made significant changes to promote new, cleaner technologies for motor sports, which have inspired new innovations for the standard road car. The cars will race the streets of Monaco on May 9 as Round 8 of the 2014/2015 FIA Formula E Championship, and a Monegasque team will be participating in the race. Hoddeson says that some groups have joined the racing fun by assembling kits to build electric cars that are contributed to schools so students can learn more about alternative energy sources. Visiting incentive and meeting groups can also have their carbon imprint offset by the The Prince Albert II of Monaco Foundation.-Jessie Fetterling 14 | prevue magazine 14-15_GoodBiz_SeaShores.indd 14 1/8/15 3:09 PM

Table of Contents for the Digital Edition of Prevue January/February 2015

Planner’s Pick: New Orleans
Fresh Meets: Hilton
Bureau Buzz: Raleigh
Good Business: Monaco
Sea Shores: Royal Caribbean International
The Era of Personalization
On Location: Barcelo Bavaro
On Location: Caesars Entertainment
On Location: Grand Geneva
On Location: Guadalajara

Prevue January/February 2015