Prevue March-April 2017 - 10


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GROUP PUBLISHER/EDITORIAL DIRECTOR
Laurel Herman, laurel@worthit.com
CONTENT EDITOR
Johnalee Johnston, johnalee@worthit.com
EDITOR
Barbara Scofidio, barbara@worthit.com
CONTRIBUTING EDITORS
Jessie Fetterling, Steve Grasso, Lane Nieset,
Aine McAteer
DESIGN & PRODUCTION MANAGER
Steve Grasso
AD TRAFFIC MANAGER
Daimee Feliz
MARKETING/SALES ASSOCIATES
Ali Behar, ali@worthit.com
Jennifer Gettinger, jen@worthit.com
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CHAIRMAN/FOUNDING EDITOR
Hal Herman
PRESIDENT/EDITORIAL DIRECTOR
Laurel Herman, laurel@worthit.com
Black on white
EXECUTIVE VICE PRESIDENT
Gary Herman, gary@worthit.com
EXECUTIVE EDITOR
Paloma Villaverde de Rico, paloma@worthit.com
CORPORATE DIRECTOR OF MARKETING
Sharon Lewen, sharon@worthit.com
SALES STAFF
MONIQUE AGALIOTIS
Northeast USA, MD, VA, DC, OH, IN, Eastern Canada,
Europe
917.244.7000, monique@worthit.com
LISA MARIE COSTA
CA, AZ, NV, OR, WA, AK, Western Canada, Asia
949.244.4760, lisamarie@worthit.com
BRENDA GOODWIN
South Florida, Midwest USA, Caribbean,
Central & South America
305.828.0123 x160, brenda@worthit.com
TERRY MURPHY
CO, ID, NM, UT, WY, ND, SD, NE, MT, Mexico
305.828.0123 x120, terry@worthit.com
TERRI TONKIN
FL, MO, OK, TX, Southeast USA
305.828.0123 x182, terri@worthit.com

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from the editors
What motivates your attendees? Contrary to today's
competitive, highly incentivized business world, the
late psychologist Abraham Maslow believed that
motivation was only indirectly related to reward.
Maslow's hierarchy of needs (a topic that
we have discussed at length in our Spark blog:
prevuemeetings.com/blog) speaks to just about
Laurel
Herman
Laurel
Herman
Laurel
Herman
Laurel
Herman
every facet of the planning process-from F&B
and the importance of team building to the role
that engaging, meaningful experiences (and the
myriad rewards therein) have in building a sense of
accomplishment.
Our incentives issue delves into a few of these
topics as well, beginning with "All in a Day" on page
24-a testament to how immersive experiences
Johnalee Johnston
(South Africa to Colorado) inspire a sense of wellbeing. You'll be surprised to read what Adrienne
Forest, VP of corporate sales for Bulova, says
facilitates a memorable gift experience.
The success of meetings and incentives is also
dependent on the mind, body and spirit wellness
levels of attendees. We dive more heavily into this on
page 35 with "Recharge, Unplug," in "Giving Good"
Barbara Barbara
Scofidio Scofidio
(page 18) and in several on location stories-Palm
Springs and Australia to Regent Seven Seas-
that reveal how destinations approach wellness in
their own unique ways.
The latest VIP experiences in some of the hottest
US gaming destinations (65) offer surprising twists
on what it means to reward attendees, while groups
visiting Texas (54) will certainly find more than just
a wild frontier (though attendees undoubtedly still
want that, too).
Until next time, reward yourself and be well.
Johnalee
johnalee@worthit.com

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10-11 EDIT LETTER.indd 10

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Table of Contents for the Digital Edition of Prevue March-April 2017
