Prevue March-April 2018 - 119

Bermuda Tourism Authority

Laura Saeger
Director of Sales,
Bermuda Tourism
Authority

environmental preservation of the

with a photographer that collects

pink-sand shores that draw people

pictures to tell the story of the

to Bermuda.

activity and island together. The

Another favorite is chatting

Heritage Foundation brings historic

with a local beekeeper about how

characters (or "ghosts" in costumes)

honey is affected by the flora and

to talk about history in an interactive

fauna on the island. He presents an

way, like the "Town Crier" from the

educational honey tasting, like how

historic town of St. George. Dolphin

the spicy flavors in honey are from a

Quest engages attendees with

local pepper plant that spreads from

marine conservation research and

the bees to the honey. The idea is

shipwreck exploration. The highlight

to have an incentive program that

of this experience is the ability to

is interactive, engaging and rich in

help train dolphins to understand

Bermuda's past and present lifestyle.

different hand motions with the
"Marine Mammal Training" program.

The evolution of the hyperlocal
experience seems to be heading

The "festivalization" of meetings

toward community-minded

and incentives is trending big

Prevue: Nature-inspired

events that allow attendees to

among attendees. How are you

incentives are high on the to-

participate in telling the story

helping planners achieve this mix

do list for today's attendees.

of their meeting or incentive.

of work and hyperlocal play?

In what ways can groups

How are you catering to

experience nature both on- and

this expectation?

off-site?

A truly Bermudian experience is
to see Gombey dancers perform.

Bermuda is catering to the

These traditional dancers draw the

Saeger: Finding a way to couple

expectation of community-

attendees into the dance, teaching

the purpose of the trip's meetings

minded events in a seamless way.

them traditional steps to mimic.

with Bermuda's mystery and

Educational consorts and tours

It's interactive and vibrant all mixed

adventure creates the perfect

lead attendees around the island

with the rich culture of Bermuda.

escape for any group. For example,
previous incentives have brought in
local Bermudians to speak about
their trade. A local artist shipbuilder
talked about his extensive research
on the history of Bermuda's ships,
the Bermuda Triangle and his
experience as a fisherman that
translated into making replicas of
Bermudian ships.
Attendees can connect with
an artist that makes jewelry out of
debris she collects from Bermuda's
beaches. This direct connection of
beautiful craft and beach cleanup
keeps them engaged with the

Host an unforgettable event at Bermuda's historic Fort St. Catherine

prevuemeetings.com | 95


http://www.prevuemeetings.com

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