CLSA Eye Witness Spring 2011 - (Page 34)

A Return to Normalcy Continued from page 13 eye out of the corneal lens and into the scleral. That lens was equally successful. At every visit, he reminds me he can now drive at night again and see clearer than his girlfriend without any excessive tearing. Another example of an individual with a therapeutic life enhancing success. The commonality of these three cases is obvious. In a nutshell, the patients got their lives back primarily and their vision back secondarily! Think about that. Each one came in for vision and went out with enhanced lifestyles, more than they paid for! What’s that worth? We’ve all heard our patients say “I went to Dr. Miracle Worker and he cured the pain...” I live with some form of pain almost daily, but I would be challenged to live an active life without clear vision. So, let’s go back to the big question: What is this level of fitting worth? In my world, the value added experience of getting more than what you paid for is what distinguishes you from your competitors and creates strong referrals. My recommendation is that you price specialty services and products in terms of difficulty. Each market has variations in competition, insurance, and its economic environment allowing flexibility of pricing and you should consider this when developing your pricing structure. It’s a great time to move into specialty gas perm lenses. Who wouldn’t want to be involved in enhancing someone’s life or their return to normalcy? As far as value goes, I always think about the MasterCard ad that says, “Priceless...” and that’s the bottom line! New Members Marisa Acuff Joanne Alexakis Guadalupe Arredondo Davyne Asato Laurie Atchisson Kelly D. Auton Lisa Bailen Noel Balkema Bernice Barnard Linda Bason Linda Bauman Paul Becker Karen Jill Bennett Cassie Bernal Barbara Bigdoski Staci Blackwell Kathy L. Bodine Patricia Bolanos Mary Briggs Brandy Brinegar Jessica Brooks Emilie Bucasas Katherine Campbell Stacy Campbell Connie Carter Kim Cataldo Kenneth Chee Steve Chang Cho Danielle Chretien Kimberly B. Chun Angela Clark Jennifer Cleary Lynn Coffman Elizabeth Coon Stephen Corlett Annette M. Coulter Dana Cowart Amanda Craig Amanda Crosby Robert Curtis Carolyn Daigle Sean J. Daly Lien-Thu V. Dao Esmeralda DeLaTorre Donna DeVito Gregory Lavon Drake Mark DuBois Kristine Duke Amy Easterlin Linda Edgell Ashley Edwards Nora Elizalde John Emanuele Sue Ethridge Martha Fabila-Ramirez Zohreh Farhang Rebecca Farnbach James Farrington Tyler Fitzpatrick Megan Flatt Ken Freshman Jennifer Gaetz Sandra Gallo Kimberly Garrett-Lembke Cristofer Garza Jennifer Glass Rebecca Goff Nancy Gomez Shukla Goomar Karin Grant Sharon Gross Carol Hall Beth Hamlett Maria Hassinger Holly Hassler Scott Helkaa F. Carter Helm Rebecca Hewett James Heymann Edward Hillsman Kim Hoch Kathleen Hoopai Jamie Howell Melissa Hunemuller Mary Johnson Peter Kaspar Lea Keown Jennie Khalfan Paul Kiefer Meltem Kilinch Edward Kimble Carmen Kirouac Judy Knitter Lora Kralik Kimberly A. Krall Sarah Krause Indu Kumari Rebecca Lambert Julie Lammi Tawnie Lavallee Sharon Lee Jessica Leonhardt Nancy Leung Barbara Lightfoot Julie LiPari Daniel Liporto David Lopez Derek Louie Osmond Mack Katherine B. Manna Deb Maynard Martha McGaugh Kevin P. McHugh Laura McKenney Sherri McMahan Mauricio Mendes Florencia Merino Gary Metoyer Yvonne Metten Adrienne Micuda Raymond Mirzabegian Jennifer Mitchell Kathy Moffat Peter Morse Sheri Moser Kerrie Mountan Ann Mullins Abel Navarro Barinder Nijjar David Novack LeAnn Olson Lisa Oppenlander Crystal Orange Kimberley O’Rawe Jan Parker Kaaryn Pederson Bethany Peebles Sabrina Petee Mandy Pfeil Hannelore Plank Wilfred Pogachnik Garla Porter Mary Powers Juan Prado Don Price Kristi L. Purtteman Shelaine Quan Sangeetha Raghupaty Rekha Rangarajan Amy D. Reidel Debra Reviere Carmen Rivera Roy G. Rodriguez Melissa Rodriguez Laura Susan Rogers Victoria Rossetti Kyle Rush-Katz B J “Rust, Jr” Brianne Ryan Taherah Sadi Josue Santos Gresia Serrano Maria Serrano Thais Shepard Terry Shortt Maggie Slomka Kimberly Soto Amanda Speeckaert Richard Spinn Shari Struck Valerie Tadday Kimberly Thompson Christine Throngard Michelle Titzkowski Paula Tribuzio Betty Tumlinson Tiffany Umbenhower Aida Valencia Duanne Vancamp April Vancheri Deborah Vasquez Nicole Velazquez Diana Villanueva Michael Vitale Anne West-Ellmers Carol Williams Kim Wisniewsk Barbara Wohlk Lisa Wolff Suzanne Wopatz Marie Wraight Alina Xiong Tiffany Yang CLSA is pleased to welcome a new Associate Member: Oculus, Inc. 34 w w w. c l s a . i n f o | c o n ta c t l e n s s o c i e t y o f a m e r i c a | EyEWitnEss spring 2011 http://www.clsa.info http://WWW.CLSA.INFO

Table of Contents for the Digital Edition of CLSA Eye Witness Spring 2011

CLSA Eye Witness Spring 2011

CLSA Eye Witness Spring 2011 - (Page Cover1)
CLSA Eye Witness Spring 2011 - (Page Cover2)
CLSA Eye Witness Spring 2011 - (Page 1)
CLSA Eye Witness Spring 2011 - (Page 2)
CLSA Eye Witness Spring 2011 - (Page 3)
CLSA Eye Witness Spring 2011 - (Page 4)
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CLSA Eye Witness Spring 2011 - (Page Cover3)
CLSA Eye Witness Spring 2011 - (Page Cover4)
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