ILMA Compoundings - April 2020 - 52

PORTRAIT
David DiBerto
Sales Director, North America,
Afton Chemical; ILMA Foundation
Board of Governors
"My guiding principle in life is
transparency. I've learned through
both my professional and personal experience to be upfront with
people from the very beginning to
build successful relationships."

FAMILY FUN AND THE GREAT WALL
"I enjoy traveling with my wife and kids, whether it be to theme
parks or a beach vacation. I must admit the kid in me enjoys
theme parks just as much, if not more than my kids.
"My favorite work-related travel experience was to China in
2008, during which I had the opportunity to climb the Great
Wall of China. Pictures and movies do not fully capture the
sheer marvel of this structure."
DiBerto (right) and Afton Chemical Engine Oil Marketing Manager Phil Ames
celebrating their completion of the Richmond Marathon in November 2016.

FROM ENGINEERING TO SALES
"I started my career as a Sequence VE test engineer for Texaco
Additives Co., which was acquired by Afton Chemical in 1996.
You may ask how a mechanical engineer becomes a sales
director for a global additives company. Well, through my experience in testing, I obtained valuable insight to the benefits
an additive system has on equipment optimization and how
best to communicate that to customers selling finished lubricants and fuels. My interaction with many ILMA members has
taught me a great deal about B2C marketing and provided
me with a much better understanding of how we can help our
customers meet their goals and best serve their customers."

MARATHON MAN
"Running has always been a passion for me that began in high
school and continued through college. I have recently gotten
back into it now that my kids are grown. Since 2011, I have
run four marathons and over a dozen half-marathons. After
completing my first marathon in 2012, I learned that I ran the
last half of the race with a stress fracture in my left leg. The
healing process took well over six months before I could run
again, but I persevered and trained for a half-marathon the
following year. I most recently ran the Richmond Marathon
again in 2019, where I was finally able to avoid 'the wall' at
mile 20 - and luckily, no fractures!"

THANKS, DAD
"I consider life as a continuous learning ground. Throughout
my career, I have had the opportunity to interact with many
teachers and mentors, both internally and externally. Depending on the stage I was at in my career, each one provided me
with valuable insight that has helped shape my career. If I had
to pick the most influential mentor, it would be my dad, who
served many years as a manager within the computer industry and helped shape my management philosophy."
DiBerto (left) and his father, Fred, together on Christmas Eve in 2015.

DiBerto (far left) and his family at the beach in Corolla, North Carolina, last July.

52

APRIL 2020

| COMPOUNDINGS | ILMA.ORG


http://www.ILMA.ORG

ILMA Compoundings - April 2020

Table of Contents for the Digital Edition of ILMA Compoundings - April 2020

ILMA Compoundings - April 2020 - Cover1
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