The Federal Credit Union July-August 2013 - (Page 64)
Chief Executive Officer
St. Lawrence Federal Credit Union
Todd Mashaw has been CEO for three years, and he oversees and directs all activities
relating to St. lawrence Federal Credit Union’s mission, vision and values. he is
responsible for the planning and implementation of all policies established by the credit
union’s board of directors and is the primary advocate of St. lawrence FCU’s culture.
Q. You spent more than 16 years in
the banking industry before moving to St. lawrence FCU. What has
been the biggest adjustment?
A. It doesn’t seem like there’s a big differ-
ence, from the outside, but once you get in,
I discovered a lot of the small details. It took
me about 2½ years to get into what I call
“credit union world.” I’m fully immersed in
and thoroughly enjoy the personal philosophy credit unions have. I like looking at a
loan that a bank might not look at.
Q. You broke ground on some new
construction in January. How is
that project coming along?
A. Our main branch is 4,600 square
feet, and we’re adding just under an
11,000-square-foot addition. Then we’re
going into Phase 2 of the project, which
will be to have the construction team
come into our existing building and
completely remodel it for back office
operations. It’s a two-story addition. The
second story won’t be finished off right
away. It will be for future growth. We
actually started running out of space.
We’re looking to move into the new
offices on June 10.
Q. Why do you tell potential
customers they should consider
enrolling in St. lawrence FCU?
A. I like to give people the time of day. I
think that helps develop relationships for
long-term membership. We will talk to
everybody. If they have questions, if they
have comments, they are not brushed
aside. They can call, they can come in,
and we will give them the time so they
understand what they need to understand. A lot of places claim that, but we
actually do it.
to take advantage, but it’s worked well
for me. If I make them happy, they are
smiling when members come in.
Q. Community involvement is im-
Q. Favorite movie?
A. The Quiet Man with John Wayne, The
portant to St. lawrence FCU. What
are some of your recent efforts?
A. We’ve been involved with several
county organizations. We are completing a three-year commitment to the St.
Lawrence Fire Training Facility, Frederic Remington Art Museum and the
Canton Community Fund this year. The
city police department approached me
about the DARE [Drug Abuse Resistance
Education] program, which we support
annually. We also purchased a piece of
equipment for the city police/county
drug task force.
Q. Describe your leadership style
Q. Favorite food?
A. Roast beef and mashed potatoes.
Last of the Mohicans and Braveheart …
Q. Favorite book?
A. I just finished reading Killing Lincoln,
and that’s the first book I’ve read in four
or five years.
In each issue of The Federal Credit Union,
this column will introduce you to an
employee from a NAFCU-member credit
union. If you’d like for us to “get to know”
you, or someone you know, please email
and from where it developed?
A. My former boss was very controlling,
and he kept a tight reign. The person I
followed here was extremely loose, so I’ve
seen both ends of the spectrum. I give the
employees a good reason to like to come
in to work. I would describe it as more
open. I listen to my support people, and
I ask them for their opinion. I still make
the decisions, because that’s my responsibility. It’s a nice atmosphere to come in
to work every day. I make the atmosphere
light. You will find one or two who try
The Federal CrediT Union July–August 2013
Table of Contents for the Digital Edition of The Federal Credit Union July-August 2013
Voices and Opinions
From the Chair
Fred Becker Leaves a Lasting Impression; Dan Berger Moves to CEO
Charting a Course
The 2013 NAFCU Award Winners
2013 Exhibitor Directory
Getting to Know...
Inside NAFCU Services
The Federal Credit Union July-August 2013