Aviation Business Journal Third Quarter 2011 - (Page 48)

NATA’s FBO Success Seminar Series Presents FBO Fuel Summit 2011 November 8, 9 & 10, Atlanta, Georgia | The Westin Atlanta Airport Registration: www.nata.aero • 800-808-6282 Focus on Increasing Fuel Sales & Maximizing Returns With the uncertainty of oil prices and a slow to recover economy, FBOs are seeking ways to increase fuel sales while maintaining the highest possible margins. At the FBO Fuel Summit 2011, Aviation Business Strategies Group will guide this three day event as we examine the dynamics of an ever changing marketplace and offer strategies to help improve an FBOs’ bottom line. Fuel sales subjects covered include: • How to time fuel purchases to maximize profits • The best retail sales strategy when fuel prices rise or fall • Free money: The ins and outs of fuel hedging • What to do when regular customers demand a lower fuel price • Developing your own broker-based fuel pricing strategy • An overview of programs and support offered by major oil companies, distributors and brokers Operational subjects covered include: • Decrease credit card interest rates • Lower insurance premiums • Developing a favorable lease • Positioning for merger, sale or acquisition • Adding value with the ultimate customer service experience! • Low or no-cost promotion • Legal aspects of running an FBO Included is a lively round table discussion involving major oil companies, distributors and fuel brokers. Of interest will be presentations by the round table participants commenting on a relevant topic while providing insight into their various fuel programs and support provided to the FBO community. Who Should Attend FBO owners, operators, general managers, new managers, finance personnel and other key FBO employees who are interested in building a more successful FBO. Attendees will be exposed to new FBO management techniques and gain essential aviation operational and service knowledge while sharing experiences with news friends in the FBO industry. http://www.nata.aero

Table of Contents for the Digital Edition of Aviation Business Journal Third Quarter 2011

Aviation Business Journal Third Quarter 2011

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