DECEMBER 2019 VOLUME 29 NUMBER 11 2020 EXECUTIVE & PREDICTIONS YEAR IN REVIEW 2019 ISSUE FOCUS: 2020 EXECUTIVE PREDICTIONS AND YEAR-IN-REVIEW 16 CHASE INK 18 AVALARA 20 INTUIT 22 RIGHT NETWORKS ON THE COVER: 16 5 TECHNOLOGY IN PRACTICE: 2020 IT Predictions and 2019 Results By Roman Kepczyk, CPA.CITP 6 FROM THE TRENCHES: Do Your Best Emerging Technology By Randy Johnston 2019 PRODUCT REVIEWS 12 W-2/1099 PREPARATION By Mary Girsch-Bock COLUMNS FEATURES A YEAR IN THE LIFE OF A PAYROLL ACCOUNTANT: 28 What Are Excepted Benefits? By Rachel Blakely-Gray 29 What to Know for Year-End Reporting Compliance 33 THE PROADVISOR SPOTLIGHT: AI-Driven Innovations All the Talk at QuickBooks Connect 2019 34 AICPA NEWS A round up of recent association news and events. By Pete Isberg HR ADVISOR: MARKETING YOUR FIRM By Paul McDonald 30 6 Ways Firms Can Attract Catering Clients 2020 Hiring & Compensation Trends for Accounting FIrms 32 THE LEADERSHIP ADVISOR: Perspective + Motivation = Reward: How to Unlock Your Best Self By Amy Vetter, CPA.CITP, CGMA By Mary Girsch-Bock 24 WEBSITE BUILDERS 35 27 THE STAFFING & 8 2 019 "40 Under 40" and "20 Under 40 Influencers" By Isaac M. O'Bannon, Managing Editor 12 By Becky Livingston 31 11 Marketing Tips for Accounting Firms By Isaac M. O'Bannon, Managing Editor 35 BRIDGING THE GAP: Does Your Firm Need a Technology Steering Committee? By Jim Boomer, CPA.CITP 4 FROM THE EDITOR: Predictions for 2020 By Gail Perry, CPA, Editor-in-Chief WEB EXCLUSIVES CHECK OUT OUR PRODUCT & SERVICE GUIDE www.CPAPracticeAdvisor.com/directory ACCOUNTING FIRM PARTNERS WITH CANNABIS SEED-TO-SALE PLATFORM www.CPAPracticeAdvisor.com/21115478 HOW DIGITAL TOKENS ARE TRANSFORMING PAYMENTS www.CPAPracticeAdvisor.com/21114392 IRS ADVISORY COUNCIL ISSUES 2019 REPORT www.CPAPracticeAdvisor.com/21115473 ARE YOU READY FOR 2020 TAX SEASON? www.CPAPracticeAdvisor.com/21115182 NEW IRS RULES FOR MILEAGE DEDUCTIONS www.CPAPracticeAdvisor.com/21114773 DECEMBER 2019 ■ www.CPAPracticeAdvisor.com 3http://www.CPAPracticeAdvisor.com/directory http://www.CPAPracticeAdvisor.com/21115478 http://www.CPAPracticeAdvisor.com/21114392 http://www.CPAPracticeAdvisor.com/21115473 http://www.CPAPracticeAdvisor.com/21115182 http://www.CPAPracticeAdvisor.com/21114773 http://www.CPAPracticeAdvisor.com