eReader Guide - 2012 - 11

Kindle

Importance: You could call it the device that set an industry on fire. Since its release a few years ago, the Kindle has brought credibility both to e-Readers and e-Books. Amazon won’t disclose sales figures, though estimates suggest that the device has been more successful than anticipated. Getting There: Before getting on the Kindle, there are a few simple questions to ask yourself: 1. Can you charge for content? Not an issue if you’re used to charging, but a huge issue if your content is controlled circulation or open, as Amazon is in the content business and requires you to charge for it, too. Currently, the minimum price is $1.00. 2. Are you ok without analytics? In a data driven world, publishers are used to knowing everything about who’s reading their content and for how long. On the Kindle, you’ll know how many people bought it. Period. You won’t even know who they are. 3. Are you ok without artwork? Though the Kindle claims to accept PDF’s, that declaration was made more for book writers than magazine publishers. Thus, the best way to get your magazine on the Kindle is by using the Nxtbook GoMobile program, which reformats your content into structured HTML, which is what the device clearly prefers. Analytics: As noted before, you’ll know how much money you’ve made, and that’s about it. Bottom Line: If you can get money for your content and are willing to reformat and live without data, the Kindle’s a logical place to port Nxtbook GoMobile content. Statistics: Price: WiFi/3G - $79-$189; DX-$379 Size: WiFi/3G - 7.5 x 4.8 x 0.335 inches; DX - 10.4 x 7.2 x 0.38 inches Weight: WiFi/3G - 8.7 oz.; DX - 18.9 oz. Screen Size: WiFi/3G - 6 inches; DX - 9.7 inches Display: WiFi/3G - E Ink Pearl; DX - E Ink Pearl

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eReader Guide - 2012

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