ISS Atlantic City Show Directory - 2018 - 16

EDUCATION conference schedule
THURSDAY, March 15
S02 Master Decorator Series: Basic Art Production
Room 311
8:30 a.m. - 10:00 a.m.
Craig Mertens, Digital Art Solutions
Introductory-Basic
The Master Decorator Series kicks off with this important Seminar on
basic art production. No matter whether you are an embroiderer,
screen printer, digital decorator or a new company looking at the
variables of all of the decorating processes to choose one for your
company, this session is a starting point for the remainder of the
Master Decorator Series. Learn how to prepare production-friendly
graphics for a variety of apparel decorating processes.
In this Seminar, you will learn:
* Why increasing your awareness of how critical graphics
are in ALL printing processes is so important
* An overview of the workflow and process of creating
graphics for apparel decoration
* The importance of production readiness and using
PDFs for proofs, proposals and profit
S08 The Complete Direct-to-Garment (DTG) Seminar:
Understanding the Equipment, the Process,
and How to Make Money!
Room 314
10:30 a.m. - 12:00 p.m.
Terry Combs, Equipment Zone
Introductory
In this Seminar, Terry Combs will walk you through the step-bystep process of direct-to-garment printing (DTG), including the
latest equipment and supplies available. The session will also
address costs, pricing and examples of how others are making
money with this comparatively new technology.
In this Seminar, you will learn:
* A description of equipment requirements
* Step-by-step through the DTG process
* Costs, pricing and how to make money in DTG
S13 CorelDraw Graphics Knowledge for Imprinters
Room 314
1:00 p.m. - 2:30 p.m.
Denise Arends, Action Illustrated
Introductory-Advanced
Learn the beginning and intermediate realities of the imprint
industry's graphic development. This session will focus on logo
clean-up, artwork re-creation, bitmap-to-vector conversion, basic
drawing skills and advanced design concepts. We will be using
CorelDRAW design systems (mostly), and discussing all forms of
imprintable media, as well as online application.
In this Seminar, you will learn:
* The basic graphic skills necessary to be successful
in the imprint industry
* New business-building concepts and art techniques
to impress your customer base
* A wide range of simplified, yet effective, graphic
development skills in CorelDRAW and more

www.ISSshows.com

S14 Photoshop Basics for Garment Decoration
Room 315
1:00 p.m. - 2:30 p.m.
Dane Clement, Great Dane Graphics
Introductory
For many people the thought of using Photoshop can be a very
daunting subject. However, it doesn't need to be. In this Seminar,
Dane Clement will cover various aspects of Photoshop that
will help demystify the subject and have even the most novice
designers on the way to creating designs even they didn't think
possible. He will discuss the basics of Photoshop so you'll have a
general understanding of how the program works. He'll show you
how to properly start a design so in the end you will have a final
quality end product when printed. He'll discuss how to optimize
an image to get the sharpest, cleanest image possible. He'll show
you tips and tricks for creating different intriguing layouts. Don't
be afraid. Let Dane walk you through the Photoshop process and
open up a whole new door for you to start creating new artistic
options for your customers.
In this Seminar, you will learn:
* The basics of Photoshop to get a general understanding
of the program
* What you need to do to properly setup and start a design
and how to optimize an image to get the cleanest outcome
possible
* Ways to create different and intriguing layouts

FRIDAY, March 16
S17 Mastering CorelDRAW for Apparel Decoration
and Personalization
Room 311
8:30 a.m. - 10:00 a.m.
Craig Mertens, Digital Art Solutions
Introductory-Intermediate
This Seminar will outline the core skill set required to effectively
produce graphics in CorelDRAW for apparel decoration and
personalization. Users will experience the steps for producing
apparel graphics from concept to production. The session will
focus on design and production techniques for sublimation,
screen printing, heat applied graphics with a vinyl cutter, directto-garment (DTG) printing, embroidery and appliqué. Explore
useful shortcuts and design techniques that add visual value
to graphics. You will learn how to produce text effects, create
color separations, color correct digital images plus create virtual
samples with PDF technology. Examine design techniques and
strategies used by the top companies in the industry. This Seminar
is for anyone wanting to improve their skill set for producing
apparel graphics in CorelDRAW.
In this Seminar, you will learn:
* How to effectively produce graphics in CorelDRAW for
apparel decoration and personalization
* Design and production techniques for sublimation, screen
printing, heat applied graphics with a vinyl cutter, direct
to garment printing, embroidery and appliqué
* Sales and marketing techniques that integrate graphics
production with virtual sample technology

http://www.ISSshows.com

Table of Contents for the Digital Edition of ISS Atlantic City Show Directory - 2018