WWF Annual Review 2023 - 39

OUR G L O B A L WOR K
FOR PEOPLE AND NATURE TO THRIVE TOGETHER, WE MUST REVOLUTIONIZE OUR
PRODUCTION METHODS AND CONSUMPTION PATTERNS. WWF SUPPORTS THE URGENT
GLOBAL EFFORTS NEEDED TO DELIVER THIS: INTELLIGENT POLICYMAKING, AMBITIOUS
COMMITMENTS AND ACTION BY COMPANIES, AND INFORMED AND ENGAGED CITIZENS.
NO PLASTICS IN NATURE
Last year's global agreement to negotiate a
UN treaty to end plastic pollution came after
years of campaigning by WWF and others.
With formal negotiations now underway, we
have pushed for ambitious, effective and legally
binding measures to make the treaty work.
We have made the case with treaty negotiators
through reports identifying priority high-risk
categories of plastic products and how these
should be regulated, as well as highlighting
how the current global plastic system is
exacerbating global inequity and ways to
make the system fairer. In parallel, through
the Business Coalition for a Global Plastics
Treaty, which we established in partnership
with the Ellen MacArthur Foundation, we have
brought together over 160 leading companies
around a set of strong and ambitious policy
recommendations and the 227,000 people who
took part in our global 'vote' on the issue.
At the same time, we are supporting
practical action to tackle plastic pollution
including through the Plastic Smart Cities
programme, which is running a range of plastic
pollution reduction projects in partnership
with 47 cities worldwide.
DEFORESTATION-FREE ECONOMIES
The landmark EU deforestation regulation
(see page 33) will require greater traceability
in supply chains of seven key commodities
and derived products entering the EU market
to ensure they are not from deforested land.
Our work with Argentina's beef industry
shows what that looks like in practice,
supporting almost 180,000 farms verified
as deforestation-free.
SCIENCE-BASED TARGETS FOR NATURE
With input from WWF, the Science Based
Targets Network launched its first sciencebased
targets for nature, supporting
companies to assess and act on their impacts
on land and fresh water. The methodology is
being tested by 17 pilot companies, including
several WWF partners.
BUSINESS ACTION FOR NATURE
More than 330 businesses, including
members of the Business for Nature coalition
we co-founded, successfully convinced
governments last year to require all large
businesses to disclose their impacts on nature
by 2030 under the UN Global Biodiversity
Framework. The #MakeItMandatory
campaign continued in 2023 with more
businesses joining calls for this target to be
translated into ambitious action in national
biodiversity strategies and action plans.
KE
39
https://plasticsmartcities.org/
WWF Annual Review 2023

Table of Contents for the Digital Edition of WWF Annual Review 2023
