Supermarket Perimeter - June 2022 - 20

Bakery: Decorating trends
We have tremendous
opportunity at our
fingertips to bring
consumers back to this
category who have
avoided sugar-reduced
products because they
simply didn't taste
good enough. "
David Meggs, Blommer
Chocolate Company
Barry Callebaut plans
to open a new specialty
chocolate factory
that will include
sugar-free options.
consumption of foods.
Incredo Sugar is a sugarbased
sugar reduction solution
that improves the efficiency
of sugar delivery to the sweet
taste receptors and enhances the
perception of sweetness enabling
substantial sugar reduction without
compromising taste, mouthfeel, or texture. Based on real cane sugar,
this breakthrough, patented sugar reduction solution enables food
manufacturers to develop delicious, better-for-you formulations that
deliver great taste experiences and enhance nutritional values of sweet
food products while reducing sugar.
Specialty chocolate expansion
Barry Callebaut Group, the world's leading manufacturer of high-quality
chocolate and cocoa products, announced its plans to expand its North
American presence by building a new specialty chocolate factory in
Ontario, Canada. The new state-of-the-art factory is planned to have
an initial annual production capacity of more than 50,000 tons. Total
investment volume over a period of ten years is projected to amount to
$104 million.
The factory is expected to be operational by 2024. It will focus on
manufacturing sugar-free chocolate, as well as high protein and other
specialty products, reflecting the market trends. According to IRI, the US
20 - JUNE 2022
market for specialty chocolate grew 5.9% in 2021 to $14.7 billion. Barry
Callebaut expects to create more than 200 new jobs to staff its new
state-of-the-art facility.
" Consumers are searching for healthier and tasty solutions
for the foods they love. 'Free from' foods like sugar-free or dairyfree
are healthier options that also satisfy the indulgence they are
craving. Through the addition of a sugar-free facility, Barry Callebaut
is positioning itself to be the leader in Better for You offerings for
our customers, which include a wide range of low- and sugar-free
solutions, " said Steve Woolley, president of the Region Americas of Barry
Callebaut.
The new factory in Ontario marks the company's biggest capital
investment ever in the region and will be in addition to the 15 chocolate
and cocoa processing factories Barry Callebaut currently has across
the Americas Region. Two of these 15 factories are located in Canada:
one in Chatham, Ontario, and one in St. Hyacinthe, Quebec, its largest
facility in Region Americas. The investment in Ontario fits the Group's
strategy to continuously nurture its global footprint, locating production
close to its customers.
" Barry Callebaut's new and continued commitment to Canada is
an investment in the talent of Canadian workers, our access to global
markets, and our welcoming business environment. Global investors
will look at all corners of Canada for opportunities. Foreign direct
investment brings jobs, stability and promise, " says Katie Curran, Interim
chief executive officer, Invest in Canada.
supermarketperimeter.com
BLOMMER CHOCOLATE COMPANY, BARRY CALLEBAUT
http://www.supermarketperimeter.com
Supermarket Perimeter - June 2022

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