World Grain - November 2004 - 42

FEATURE: MANAGEMENT'S ROLE IN SAFETY CULTURE

obtained and properly acted upon. The
phrase "knowing enough to be dangerous" is often used in a jovial conversation, but the essence of this phrase
speaks volumes to why safety does not
appear to develop within an organization though there are numerous physical
manifestations of effort in this area. Sufﬁcient knowledge must be obtained and
then properly applied.
This knowledge can be obtained
through a number of avenues. Listen to
internal health and safety professionals.
Attend health and safety conferences
that offer sessions on topics of interest
or importance to the organization. Read
books by reputable safety professionals. A number of these can be found by
visiting the publications section of the
American Society of Safety Engineer's
web site (www.asse.org). Take a college or university course in an area of
interest. A great number of four year

and community colleges offer credit or
community education courses in health
and safety. Subscribe to reputable health
and safety magazines. A primary reference in this area is Professional Safety,
the journal of the American Society of
Safety Engineers.
INFLUENCE THE RIGHT PEOPLE
An individual cannot develop a safety
culture nor can it be forced on an organization. The involvement and support of
numerous people within an organization
are necessary to develop a safety culture. It is important to identify the key
individuals who will be critical in the
development process.
Inﬂuencing these people will facilitate
the growth of the safety culture. These
individuals could include:
* Organizational leaders
* Supervisors
* Lead workers

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* Group leaders
* Union stewards
The organization must be thoroughly
evaluated to determine who these
people are and what methods must be
utilized to inﬂuence their attitude and
behavior toward health and safety. The
most effective strategy to inﬂuence them
must be identiﬁed and executed. Manipulation must be avoided and will not
result in true commitment to the health
and safety effort. Simply inﬂuence them
with legitimate methods in an effort to
WG
gain their support.
This article is based on a presentation made at
the GEAPS Exchange Feb. 21-24, 2004. At the
time of the presentation, Scotty Dunlap was
grain division health and safety manager, ADM
Decatur, IL, U.S. For the full presentation, visit
www.geaps.com.
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inquiries to worldgrain@sosland.com. For reprints of
WG articles, e-mail reprints@sosland.com.

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November 2004 / World Grain / www.World-Grain.com

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World Grain - November 2004

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