Prevue March/April 2013 - (Page 84)
Au
VIENNA,
[ON LOCATION] GREG OATES
F
or almost 600 years until the early 20th century, the
Habsburg dynasty was the wealthiest ruling family
in Europe. Their official winter residence was the
magnificent Hofburg Palace in central Vienna, where
today the President of Austria presides. Inside one of
the palace wings, Hofburg Congress Center was the setting
for last year’s Austrian buyer/supplier tradeshow. It is difficult
to imagine hosting a conference for 1,800 people in a more
elegant, reverential setting.
“Regal” was likely invented in Vienna, which for centuries
has been a primary meeting place for Europe’s elite. There is
arguably nowhere with the quantity of well preserved grand
palaces, museums, cafes and hotels as the Austrian capital,
situated closely together in a spotless, graciously landscaped
and perfectly planned urban core. Meeting here at Hofburg,
for example, is a spectacle beneath towering Rococo ceilings
and priceless chandeliers, with natural light streaming through
windows built during the Renaissance.
These types of venues are a major factor for why Vienna
has ranked #1 globally during the last eight consecutive ICCA
city standings.
80 | prevue magazine
“Apart from the excellent infrastructure and top location in
the heart of Europe, above all, our hospitality, the innovative
power of our tourism companies and the special quality of
our attractions add up to make Austria an ideal venue for
conventions and conferences,” says Dr. Petra Stolba, CEO of
the Austrian National Tourist Office. “And there have never
been more opportunities for the planning of events.”
During the conference, we learned the two most popular
conference/incentive destinations in Austria are Salzburg and
the Tyrol region in the Austrian Alps. Everyone knows Salzburg
from The Sound of Music. Kitzbühel, however, was an amazing
surprise. Combine either destination with a program in Vienna
to balance out the capital city’s aristocratic aplomb.
THE RITZ-CARLTON, VIENNA
If Vienna lacks anything, it’s globally-branded luxury hotels
designed with this century in mind. The Ritz-Carlton, Vienna
opened last fall with a very modern mojo, cool rooftop lounge
and the fresh market-themed DSKRIKT restaurant. The best
part was meeting Roland Hamberger, the young director of
sales/marketing who showed us around.
Table of Contents for the Digital Edition of Prevue March/April 2013
Planner's Pick: Miami
Fresh Meets: Renaissance Hotels
Bureau Buzz: Austin
Good Business: Washington, DC
Sea Shores: Cruising Sweden
Feelin' Good About Incentives
Special Section: California
On Location: JW Marriott Desert Springs
Caribbean & The Bahamas
On Location: U.S. Virgin Islands
On Location: Aruba
On Location: Omni Amelia Island
The South: Best of Golf & Spa
On Location: Fairmont Scottsdale
On Location: W Singapore
Austria
Ireland
On Location: Mexico City
On Location: Starwood Los Cabos
On Location: Universal Orlando
On Location: Villas of Grand Cypress, Orlando
Check Out: Alpina Gstaad, Switzerland
Club Med
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