Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - 15

Imperative Two:
Build trusting relationships with agile technology partners
Technology partners should empower the
enterprise in the search for new and creative
ways through which they can improve customer
reach, employee efficiency, and partner
engagement. This requires trusting relationships
with partners that understand your product and
service line. Many vendors promise innovation
at lower costs. However, the rapid evolution of
SMAC technologies means that best practices
can often be as new to the service provider, as
they are to the customer. Only vetted partners
can overcome the myriad of challenges that can
arise in adopting these new applications and
technologies. For instance, consider how your
organization aims to overcome the following
challenges, and think about how your technology
partner can help to overcome them:
Amplify Your Innovation Bandwidth
Challenge: Competing for customer
attention & engagement
Catching customer attention used to be
straightforward in the days of single-channel
communications. Consumers and businesses
were just a phone call, television commercial, or
print media dollar away. Today’s multi-channel
world of client engagement exists on numerous
platforms including mobile, tablet, and PC, via
specialized and interactive applications across
social media, gaming, mobile, industry journals,
pay-per-click advertizing, and others. Hence,
plugging into the appropriate channels and
platforms is critical when trying to capture
your clients’ imagination. This requires deep
strategic and technological know-how. Likewise,
differentiating one’s product or service line
requires intuitive design capability, in addition
to basic programming skills.
Challenge: Harnessing and making sense
of increasingly large data sets
Collecting metrics is all about making
informed decisions on strategy and product
enhancements. The mountains of user data
can help guide the ongoing evolution of your
technology rollouts, but often times, big data
can create more questions than answers. How
can we understand which employees and
customers use our applications? Are we using
our productivity apps during peak and offhours?
How has adoption evolved over time?
15

Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World

Table of Contents for the Digital Edition of Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World

Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World
Contents
Introduction
SMAC DNA for the Digital Revolution
Mobility is Now the Preferred Mode of Accessing the Internet
Big Data Requires Sophisticated Analytics, and Applications
Cloud-Driven Information Sharing is Now Interactive and Instantaneous
Enterprise Adoption of SMAC
Three Imperatives for Successful Technology Partnerships
Imperative One: Embrace Change and Budget for R&D
Disruption: Blind-Sided by SMAC Tech Blockbuster, Nintendo, and Power
Imperative Two: Build Trusting Relationships with Agile Technology Partners
Imperative Three: Pull Best Practices from Different Verticals
Sponsors
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - Contents
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - Introduction
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - 4
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - SMAC DNA for the Digital Revolution
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - Mobility is Now the Preferred Mode of Accessing the Internet
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - Big Data Requires Sophisticated Analytics, and Applications
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - Cloud-Driven Information Sharing is Now Interactive and Instantaneous
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - Enterprise Adoption of SMAC
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - Three Imperatives for Successful Technology Partnerships
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - 11
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - Imperative One: Embrace Change and Budget for R&D
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - 13
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - Disruption: Blind-Sided by SMAC Tech Blockbuster, Nintendo, and Power
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - Imperative Two: Build Trusting Relationships with Agile Technology Partners
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - 16
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - 17
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - Imperative Three: Pull Best Practices from Different Verticals
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - 19
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - Sponsors
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