instore - May 2016 - 38


Home sweethome...
5 Generation Bakers expands into a new state-of-the-art facility

When Scott Baker resurrected his family's baking tradition just six
years ago - a tradition dating back to just after the Civil War in Western Pennsylvania - he did so in a leased, three-story building that
was over 100 years old, located in McKees Rocks, a nearby suburb
of Pittsburgh. "It was a nightmare," he recalled. "(We were) trying to
develop an efficient, optimally sanitary production flow, but had walls
and stairways blocking that flow everywhere you looked." As his company, 5 Generation Bakers, which produces Jenny Lee® Swirl Breads
among other products, now settles into its new state-of-the-art facility,
Baker and the 5GB team sat back and reflected on the journey that's
brought the company to such a monumental occasion.
"Our move into a new bakery and investments into tremendously
upgraded production equipment weren't simply because we'd maxed
out the capacity of our former plant," he said. "Rather, it was a combination of factors that included efficiency, consistency and food safety.
But of all these, it was food safety that was our No. 1 priority."

future - because for 5GB, a 'passing' grade was only going to be
the beginning. "Not good enough," she would say. "We're going for
a 'superior' rating."
And on their next inspection, only a year later, that goal was
achieved.

"Our move into a new bakery was a
combination of factors - additional capacity,
efficiency, consistency and food safety. Of all
these, food safety was our No. 1 priority." 
- Scott Baker, founder and president of 5 Generation Bakers

Recognizing possible pitfalls posed by the haphazard layout of
the initial facility, the company sought early assistance via third-party audits from the American Institute of Baking. Denice Beccard,
5GB's quality assurance officer, heads up the company's food safety
program and worked with AIB to develop the programs and product
tracking requirements that would permit them to obtain a passing
inspection in just over a year. Having done so, Denice had a basis
upon which to make continual, incremental improvements for the

FROM A SINGLE CUSTOMER TO NEARLY 5,000 RETAIL OUTLETS
AND COUNTING
But the company's meteoric sales and resulting growth to more
than 5,000 locations presented a plethora of new challenges over the
next six years, most notably involving production.
"We are dedicated to small-batch production techniques," said
Bernie Baker, patriarch of the operation. "It's all about quality. Small
batches allow us to rely on old-fashioned fermentation to produce
our products' outstanding flavor and texture, which means we don't
have to use artificial flavors."
But the downside to small-batch production was that it precluded
many automated production techniques. Accordingly, 5GB's growth
was accompanied by a corresponding increase in the number of
production employees who lacked the specific experience necessary
for this type of product's manufacture.
"Training for our growing number of team members is key," said
Al Beccard, director of production at 5GB. "Knowing their specific
job is just half of it; the other part is food safety and sanitation. We
have a very thorough training program for every one of our positions,
whether skilled or unskilled."
The uniqueness of Jenny Lee® products, however, requires more
than training, small-batch production and attention to detail. They
begin with unbromated flour and are made with natural ingredients
to the very end, which provides the clean, simple label their custom-



Table of Contents for the Digital Edition of instore - May 2016

instore - May 2016
Editor's Note - Retail Foodservice: Enjoy the show
Table of Contents
News - On Our Radar
Spotlight - By the Numbers - Muffins
Product Knowledge - Need to Know: Pulses
Functional Flours
Cover Story - Don't Forget Boomers Just Yet
IDDBA Coverage - The man behind the plan
Speaker lineup
IDDBA Product Spotlight
Commissary Insider - Insight Insider: New name, same high quality for FreshPro
Food Safety: Making sanitizing easier
Equipment: Portion Control
Product Category Spotlight: Improving flexibility with baked goods
Product Knowledge: Put Some Sweets in Your Deli Meats
Research and Development: Managing Allergens: Steps to Prevent a Recall
Specialty Insights - Consider: Local Cheeses
Feature - Natural Progression
Feature - Traditional quality
Equipment & Packaging - Latest Innovation: Single-serve
Bad Packaging: The quickest way to lose your most loyal customers
Feature - Focus on Food Safety
Merchandising - On Display: Food-forward design
Feature - Pleight of the bumble bee
Product Showcase
Ad Index
instore - May 2016 - FC1
instore - May 2016 - FC2
instore - May 2016 - instore - May 2016
instore - May 2016 - 2
instore - May 2016 - Editor's Note - Retail Foodservice: Enjoy the show
instore - May 2016 - 4
instore - May 2016 - 5
instore - May 2016 - Table of Contents
instore - May 2016 - 7
instore - May 2016 - News - On Our Radar
instore - May 2016 - 9
instore - May 2016 - 10
instore - May 2016 - 11
instore - May 2016 - 12
instore - May 2016 - 13
instore - May 2016 - Spotlight - By the Numbers - Muffins
instore - May 2016 - 15
instore - May 2016 - Product Knowledge - Need to Know: Pulses
instore - May 2016 - 17
instore - May 2016 - Functional Flours
instore - May 2016 - 19
instore - May 2016 - Cover Story - Don't Forget Boomers Just Yet
instore - May 2016 - 21
instore - May 2016 - 22
instore - May 2016 - 23
instore - May 2016 - 24
instore - May 2016 - 25
instore - May 2016 - 26
instore - May 2016 - 27
instore - May 2016 - IDDBA Coverage - The man behind the plan
instore - May 2016 - 29
instore - May 2016 - 30
instore - May 2016 - 31
instore - May 2016 - Speaker lineup
instore - May 2016 - 33
instore - May 2016 - 34
instore - May 2016 - 35
instore - May 2016 - 36
instore - May 2016 - 37
instore - May 2016 - 38
instore - May 2016 - 39
instore - May 2016 - IDDBA Product Spotlight
instore - May 2016 - 41
instore - May 2016 - 42
instore - May 2016 - 43
instore - May 2016 - 44
instore - May 2016 - 45
instore - May 2016 - 46
instore - May 2016 - 47
instore - May 2016 - 48
instore - May 2016 - 49
instore - May 2016 - 50
instore - May 2016 - Commissary Insider - Insight Insider: New name, same high quality for FreshPro
instore - May 2016 - COM2
instore - May 2016 - COM3
instore - May 2016 - COM4
instore - May 2016 - COM5
instore - May 2016 - COM6
instore - May 2016 - COM7
instore - May 2016 - COM8
instore - May 2016 - COM9
instore - May 2016 - Food Safety: Making sanitizing easier
instore - May 2016 - COM11
instore - May 2016 - Equipment: Portion Control
instore - May 2016 - COM13
instore - May 2016 - COM14
instore - May 2016 - COM15
instore - May 2016 - Product Category Spotlight: Improving flexibility with baked goods
instore - May 2016 - COM17
instore - May 2016 - Product Knowledge: Put Some Sweets in Your Deli Meats
instore - May 2016 - COM19
instore - May 2016 - Research and Development: Managing Allergens: Steps to Prevent a Recall
instore - May 2016 - COM21
instore - May 2016 - COM22
instore - May 2016 - COM23
instore - May 2016 - COM24
instore - May 2016 - Specialty Insights - Consider: Local Cheeses
instore - May 2016 - 52
instore - May 2016 - 53
instore - May 2016 - 54
instore - May 2016 - 55
instore - May 2016 - 56
instore - May 2016 - 57
instore - May 2016 - Feature - Natural Progression
instore - May 2016 - 59
instore - May 2016 - 60
instore - May 2016 - 61
instore - May 2016 - 62
instore - May 2016 - 63
instore - May 2016 - 64
instore - May 2016 - 65
instore - May 2016 - Feature - Traditional quality
instore - May 2016 - 67
instore - May 2016 - 68
instore - May 2016 - 69
instore - May 2016 - 70
instore - May 2016 - 71
instore - May 2016 - 72
instore - May 2016 - 73
instore - May 2016 - Equipment & Packaging - Latest Innovation: Single-serve
instore - May 2016 - 75
instore - May 2016 - Bad Packaging: The quickest way to lose your most loyal customers
instore - May 2016 - 77
instore - May 2016 - 78
instore - May 2016 - 79
instore - May 2016 - 80
instore - May 2016 - 81
instore - May 2016 - Feature - Focus on Food Safety
instore - May 2016 - 83
instore - May 2016 - 84
instore - May 2016 - 85
instore - May 2016 - 86
instore - May 2016 - 87
instore - May 2016 - Merchandising - On Display: Food-forward design
instore - May 2016 - 89
instore - May 2016 - 90
instore - May 2016 - 91
instore - May 2016 - Feature - Pleight of the bumble bee
instore - May 2016 - 93
instore - May 2016 - 94
instore - May 2016 - 95
instore - May 2016 - Product Showcase
instore - May 2016 - 97
instore - May 2016 - Ad Index
instore - May 2016 - 99
instore - May 2016 - 100
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