Incentive - August 2008 - (Page 67)

AWARDS Dare to Dream Incentive rewards LUXURY GIFTS gone wild O wning racehorses, a new motorcycle, or even a Swiss watch valued at five or six figures—incentive rewards or dreams coming true? The answer is both. Incentive experts say that despite our country’s weak economy, high-end merchandise or rewards like the ones mentioned above continue to be popular motivators. By Maya Dollarhide A Gucci bag that you’ve seen on the runway is more than just a luxury award—it’s a piece of high fashion Photo: AP Photo/Gregorio Borgia | August 2008 | Incentive | 67

Table of Contents for the Digital Edition of Incentive - August 2008

Incentive - August 2008
Editor's Note
In the News
Cover Story: Amgen and Avnet, a Pair of Fortune 200 companies, are taking two very Different Approaches to Rolling out a Global Recognition Program
Incentive Interview: Author, Speaker, Professor, Refugee; Steve L. Robbins’ many hats have led him to ask, “What if ... The World isn’t as We Think It Is?”
Case Study: Rudi’s Organic Bakery Found that an incentive trip with a Strong Social Responsibility Component Works Wonders
Gift Card IQ
Banking on Relationships
Corporate Comics Make Serious Points
Incentive Primer: Tom Miller
Gas Incentives Rev Up
Legal Ease: Pitfalls Beyond Taxes
My Turn: Airline Frequent Flier Programs
Travel News: Where To Go and What To Do
Amalfi Coast: A Classic Italian Destination
Hong Kong: The Original Chinese Incentive
Ireland: South, East, West, and Now North
potentials Here and Now
Electronics: Top Tech Trends
Luxury Goods: Exceptional Awards
Corporate Gifting: Rules and Ideas
Excite and Incent: Spot Rewards
Advertiser Index
Off the Cuff: Hollis H. Malone

Incentive - August 2008