The Crush - June 2019 - 10

2019 CAWG Summer Conference Schedule

8:30 - 9 a.m.

9 - 9:45 a.m. - What's Driving the Trend in Industry
Acquisitions and Consolidation?
Speaker: Mario Zepponi, Zepponi & Company
Wine industry asset sales and consolidation continue to
grab headlines. Who wins and who loses? And what does
it all mean for growers and the wine category? Zepponi,
a leading advisor to the global beverage alcohol industry
on mergers and acquisitions, will provide an inside look at
the fundamental drivers of recently concluded transactions
that are reshaping the wine industry.
9:45 - 10:30 a.m. - Controversy and Fear Over Crop
Protection Tools: What is the Real Story?
Speaker: Jay Vroom, Vroom Leigh Agriculture, LLC
The former CEO of CropLife America and a policy expert
on crop protection products, Vroom will provide insight
into some of the current controversies, litigation and
public fears surrounding crop protection products. How
can the public be assured these products are safe and will
farmers continue to have access to these important tools?
10:30 - 10:45 a.m. - Coffee Break


5:30 - 9 p.m. - Andrew Hoxsey
and Brad Goehring will be honored
as the CAWG Grower of the Year
and CAWG Leader of the Year,
respectively. Read more about the
award recipients on pages 6-7.

10 / JUNE 2019

10:45 - 11:45 a.m. - Strategies to Secure and Retain a
Viable, Productive Workforce
Speakers: Mike Testa, Coastal Vineyard Care; Carlos
Castaneda, Castaneda & Sons/Sarc, Inc.; Earl Hall, Hall
Management Corp.
Vineyard workers are essential to the success of
California's vineyards, but growers struggle with labor
shortages, rising costs and the ever-increasing burden of
state regulation. Testa, Castaneda and Hall - all farm labor
contractors - will share their insights and tips on how to
succeed in a challenging labor climate.
11:45 a.m. - 1:30 p.m. - Networking Reception and 45th
Annual Business Meeting
1:30 - 2:15 p.m. - Keynote Address
Speaker: Corey Beck, CEO, Francis Ford Coppola Winery
Francis Ford Coppola Winery has compiled an enviable
track record of growth and expansion, and introduced new
and innovative products to the marketplace. With a keen
eye on current trends and future opportunities, Beck will
share his vision for the winery and the state's wine industry.
2:15 - 3:15 p.m. - Utilizing the Crush Report to Make
Sound Business Decisions
Speakers: Jeff Bitter, Allied Grape Growers; Gabriel
Froymovich, Vineyard Financial Associates
The Grape Crush Report has a lot of useful data, but isn't
useful unless you know how to use it. Industry experts
Bitter and Froymovich will advise about how to best utilize
this data for contract strategy, strategic investment and
business forecasting. This is a can't-miss session!


8:30 a.m. shotgun start - Inaugural
CAWG Foundation Golf Tournament
will be held at the Sonoma Golf
Club, followed by an awards
ceremony and reception. The
foundation raises funds to provide
scholarships annually to high school
seniors continuing their education.


Visit (calendar &
events tab) or call the CAWG office
at 916-379-8995.
The conference is approved for three
hours of professional development
and .5 hours of IPM CEUs.

The Crush - June 2019

Table of Contents for the Digital Edition of The Crush - June 2019

The Crush - June 2019 - 1
The Crush - June 2019 - 2
The Crush - June 2019 - 3
The Crush - June 2019 - 4
The Crush - June 2019 - 5
The Crush - June 2019 - 6
The Crush - June 2019 - 7
The Crush - June 2019 - 8
The Crush - June 2019 - 9
The Crush - June 2019 - 10
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