Baking & Snack - July 2008 - 80

VALUE-ADDED INGREDIENTS

consumers are becoming increasingly aware of is the prebiotic benefits of
dietary fibers. For more information
on prebiotics, see Page 65.
"Most people consume far below
the recommended daily amount of
fiber," said Joe O'Neill, executive vicepresident of sales and marketing,

BENEO-Orafti, Morris Plains, NJ.
"By incorporating Orafti [brand prebiotics] into formulations, manufacturers can create products that help
consumers boost their fiber intake."
BENEO-Orafti works with its
food industry partners to ensure
that the optimal form of Orafti

Tired of the
'
I
n

of dairy prices?

SCOTSMAN'S MILL
nB r r dic n t s

Get off the dairy roller coaster with Scotsman 's Mill
IVORY100 Dairy Replacer . IVORYIOO is the newest
ingredient in our exclusive line of egg and dairy
substitutes for bakery, designed to replace up to
100% of the skim milk powder in sweet baked
products. Use IVORY100 not only to save money,
but also to

Insure your suppl y chain against short ages
Take the fluctuat ions out of your Ingred ient cost s

:
E
:
1
Product of U.S.A.

Slow the rate of stal ing In breads ,biscui ts ,and sweet goods
Extendthe shelf life of your sweet baked products
Please call us and lets work together to see if IVORYI W Dairy Replacer may be
a solution for you. Visit www .np isoy .com for more information.

Scotsman's Mill Ingredients are proudly manufactured by the good people at

Natural Products, Inc.

Applying the nmum/ yu Qnw nJnr
y

Nor,iM O and organic
Bakery Ingred ient.
EASYIW Enzyme Active Ful Fat Say
ROSY] W Roasted Full Fat Soy
L0501 D] Low Fat SOY

Scot sman. Mill
Egg and Dairy SUMBMes
BLUEIW Whale Egg Replacer
iVORYIW Nonfat Mk Replacer
NOVAICW Egg NT]te Extend,,

2211 BM AV. .,Grinnell, Iran 50112 USA 1

1-001-230-0852

BoynhB UM
TbNi Bnu
EASYI6 FA Fat Soybean Meal
EASY6W Area Grind FUl Fat Say Flour
Spray dead SOym]Ik Powders

1 Fax 1-801-288-4835

For more information, see Page 169

BAKING & SNACK / July 2008

ingredient is used to suit a given application and formulation. Official
rules about the use of the logo and
exact wording of these claims vary
from country to country.
Over the past 10 years, BENEOOrafti has gained experience within the prebiotic market, not only
by funding impartial research to
explore the benefits of inulin and
oligofructose, but also by providing its manufacturing partners
with a comprehensive "product to
market" package. To assist its partners with promoting the science
behind the Orafti ingredients, the
company offers the Beneo Program
and the Beneo label.
"The key benefits of this international branding initiative include
recognition that BENEO-Orafti ingredients offer great opportunities
to meet the continuing demand for
wellness products that are low in
sugar and fat," Mr. O'Neill said. "Further, BENEO-Orafti has dedicated a
vast amount of time and resources
to scientifically substantiate the benefits of its prebiotics."

1 www.npisoy.cam

HEART-HEALTHY INGREDIENTS.
Plant sterols are another functional ingredient gaining widespread
consumer acceptance. "They have
been clinically shown to lower bad
cholesterol, are backed by an FDA
heart health claim and are recommended by the National Cholesterol
Education Program (NCEP) of the
National Heart, Lung and Blood
Institute of the National Institutes
of Health," said Pam Stauffer, global
marketing programs and communications manager, Cargill Health
and Nutrition, Minneapolis, MN.
"CoroWise Naturally Sourced Cholesterol Reducer brand plant sterols
are now a co-branded ingredient in
a growing number of foods, beverages and supplements."
Cargill's CoroWise logo is present
on numerous foods in the marketplace. "One requirement to use the
CoroWise logo is to meet the FDA

http://www.npisoy.cam

Baking & Snack - July 2008

Table of Contents for the Digital Edition of Baking & Snack - July 2008