The Daily Guide Winter 2023 - 27

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ZONES
Discover Your
Path
The Outdoor Retailer floor plan connects
commerce with community and
helps you discover more of what you're
looking for.
Discover new product lines
from brands you trust as well as
exciting newcomers.
* What you'll find: tents, chairs
and camp furniture, hammocks,
sleeping bags and pads,
cookware and stoves, backpacks
and hydration systems, outdoor
lighting, and related products.
CLIMB
Reach Your Potential
Discover today's most exciting
and innovative climbing
products. See the latest in highperformance
climbing footwear,
apparel, and equipment from
leading brands. Meet with buyers
and talk with industry leaders
in the climbing segment and
find your footing among those
actively seeking the next big
thing in climbing.
* What you'll find: climbing
footwear, apparel, harnesses,
hardware, ropes, tools, bags,
and related products.
RUN & CYCLE
Go the Distance
ZONES & EDUCATION
AREAS
The Outdoor Retailer floor
plan intuitively aligns specific
needs and interests to maximize
time on site and improve the
shopping experience. Activityfocused
zones - including Snow,
Camp and Hike, and Lifestyle -
bring brands, retailers, designers,
athletes, and media with shared
interests together.
The layout introduces new
brands alongside heritage
exhibitors. This aids in the
discovery that's so critical to
business. The categorical design
also helps the industry build
impactful relationships and
close deals efficiently, making it
easier for both buyers and sellers
to meet goals, and for designers
and media to discover the latest
innovations.
A Snow zone in the winter
switches to Water for the
summer show in June. Familiar
zones also return - Venture
Out, Sourcing, and Stewardship
- with each zone featuring an
identifying icon and color story.
CAMP & HIKE
Explore the Possibilities
Step outside your day-to-day and
discover the latest hiking and
camping trends. Trek through
to find the high-performance
and high-tech camping and
hiking products today's outdoor
enthusiasts are looking for.
See the latest in highperformance
running and
cycling gear. Discover everything
you need to help your customers
find those thrills - and keep
them coming back for more. Find
the items that will give your store
a competitive edge.
* What you'll find: highperformance
apparel, footwear,
hydration systems, bicycles,
tools, racks, accessories, and
more.
SOURCING
Spark Your Imagination
Get right to the innovative
textiles, fasteners, technologies,
and services you need in
Sourcing, a show-within-a-show
featuring hundreds of suppliers
bringing ideas to life. It's the
place for product designers,
R&D, and sourcing teams from
outdoor, fashion, technology,
and more to find materials and
inspiration for tomorrow's bestselling
products. Alongside the
latest finished goods, the raw
materials in Sourcing are even
further ahead of the game.
* What you'll find: fibers,
fabrics, high-performance
textiles, sustainable solutions,
insulation, zippers, buckles,
finishes, tapes, transfers, trims,
applications, trend forecasting
services, and more.
LIFESTYLE
Fuel Your Focus
A dedicated Lifestyle section
highlights the latest trends in
non-technical apparel, health
and fitness, injury prevention
equipment, nutrition, fitness
technology, and associated
categories. Discover products
for every part of customers'
adventures and find items
shoppers want when they're
gearing up for (or recovering
from) their favorite activities.
* What you'll find: lifestyle and
casual apparel, hats, fitness and
recovery equipment, pet gear,
nutrition needs, books, and
more.
OVERLAND & TRAVEL
Go Further
There's nothing like exploring
new terrain. See the latest in
everything from overlanding
rigs and rooftop tents, to safety/
repair gear, packs, and travel
accessories, all in one convenient
location. Find new products
to diversify your product mix
and help push customers past
limitations.
* What you'll find: vehicles and
vans, rooftop tents, racks and
accessories, packs and luggage,
coolers, off grid living and camp
accessories, navigation systems,
power and charging, safety/
repair gear, and more.
OUTDOOR RETAILER WINTER 2023 /
GUIDE 27
KEITH FEARNOW
The Daily Guide Winter 2023

Table of Contents for the Digital Edition of The Daily Guide Winter 2023
