Dentaltown November 2017 - 70

Case study
Drs. John Kwant
and Joe Maio
Salt Lake City
Client since 2012
Drs. John Kwant
(above) and Joe Maio
(below) began working
with the Scheduling
Institute just over five
years ago, during a time
when they were feeling
stuck and hopeless.
"I was mad at my staff, not sleeping and
finding little joy in the passion that brought
me into dentistry," Maio recalls. "Everything
that had been fun just became a job."
His first inclination was to work harder
and do more dentistry to get off the cycle. But
the doctors realized they lacked direction and
vision. Their introduction to the Scheduling
Institute was a CD they received in the mail
that claimed to automatically increase new
patients by 25 percent in their practice by
using the New Patient Results/Phone Training
System.
"It was fantastic," Kwant said. "As soon
as we implemented it, we started to see an
increase. We quadrupled their promise to 100
percent in a matter of a couple months." The
team was excited because it cut their phone
call time down to one-third of what it was and
they were seeing more new patients come in
the door.
The doctors saw a new level of
engagement from their team and decided
to implement the system in their three
practices; it proved successful each time.
Having found the success in one SI system,
the team decided to try the other systems and
programs SI had to offer, and joined the 5X
coaching program.
In the five years since joining SI,
Apex Dental has gone from 20 new
patients a month to 500. It also transformed
from two practices that earned a little more
than $1 million combined to eight practices
earning $10 million in Utah, where the average
dental practice does $500,000-$550,000.
Drs. Kwant and Maio discuss more about
their success as Scheduling Institute clients in
a video at sistories.com.

70

NOVEMBER 2017 // dentaltown.com

2008

2009 2010

SI begins two major initiatives to advise clients
and provide solutions to grow their practices
beyond the New Patient System. It hosts the
first live event for clients and launches a
content magazine for clients, The Practice.
Today, SI annually hosts 1-2 big live events
and dozens of monthly workshops.

SI opens its first training center in
Atlanta. After several expansions, it's
now a 20,000-square-foot facility where
thousands of doctors and staff attend
annual training.

SI begins offering doctor coaching to
help its clients develop vision and goals and
navigate growing a practice. Its deliverable
is "make more money, work less."

2015
SI opens a second training center
in Phoenix. The 23,180-squarefoot facility serves as a more
convenient location for West
Coast clients to attend coaching
workshops and training.
Eight years after the
first on-site training
was conducted, SI
trainers complete their
10,000th visit, marking
a huge milestone for
the company.

2016
2010-2016
SI wins Townie Choice Awards
seven consecutive years.

The SI team is
now 200 strong,
dedicated to
helping clients get
results.


http://www.sistories.com http://www.dentaltown.com

Table of Contents for the Digital Edition of Dentaltown November 2017

Dentaltown November 2017 - Intro
Dentaltown November 2017 - Cover1
Dentaltown November 2017 - Cover2
Dentaltown November 2017 - 1
Dentaltown November 2017 - 2
Dentaltown November 2017 - 3
Dentaltown November 2017 - 4
Dentaltown November 2017 - 5
Dentaltown November 2017 - 6
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Dentaltown November 2017 - Cover3
Dentaltown November 2017 - Cover4
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